Projects using Brevo in NigeriaProjects using Brevo in Nigeria
Cover image for Brevo Email Marketing Setup for
Brevo Email Marketing Setup for Cosmetic Brand I helped a cosmetic brand set up a complete email marketing system using Brevo. The goal was to create a reliable and scalable alternative to Klaviyo due to cost and platform limitations, while still ensuring strong automation, customer data control, and Shopify integration. The brand had no structured email marketing system in place. Customer data was not properly organized or synced, and there were no automated flows to support retention, abandoned cart recovery, or post-purchase engagement. This limited their ability to convert first-time buyers into repeat customers. I built a full email marketing foundation from scratch using Brevo and connected it directly with Shopify to ensure smooth data flow and automation. What I Did - Set up and configured Brevo account from scratch - Integrated Brevo with Shopify for real-time customer sync - Imported and organized customer data for proper segmentation - Structured email lists for targeted campaigns Created and configured automation workflows including: - Welcome emails - Abandoned cart recovery - Post-purchase follow-ups - Tested full Shopify → Brevo synchronization to ensure accuracy - Set up proper email deliverability and authentication Tools Used: Brevo (Sendinblue), brevo webpush, Shopify, email automation workflows, customer data management tools - Fully functional email marketing system connected to Shopify - Automated customer communication flows running smoothly - Clean and structured customer database ready for scaling - Reduced manual marketing effort through automation - Strong foundation for retention and repeat sales growth The brand now has a stable and scalable email marketing system that supports customer retention, improves engagement, and allows future marketing campaigns to run efficiently without rebuilding the system again.
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Cover image for CRM Automation & Course Access
CRM Automation & Course Access Workflow This project involved designing and implementing an automated CRM workflow that manages customer onboarding, course enrollment, and access expiration after a successful purchase. The automation eliminates manual administration while ensuring customers receive the correct course access at the right time. Project Objectives Automate course delivery immediately after purchase. Apply customer tags for segmentation and future marketing. Grant access to multiple digital courses automatically. Schedule access expiration based on membership duration. Remove course access once the subscription period ends. Create a seamless customer experience with zero manual intervention. Workflow Overview Triggered automatically when a new sale is made. Applies purchase-specific tags for segmentation. Enrolls customers into the purchased courses with full access. Waits until the predefined expiration date. Automatically revokes access to all associated courses after the membership period expires. Maintains clean customer records through automated tag management. Key Features CRM automation Course enrollment automation Customer tagging and segmentation Membership lifecycle management Timed automation using wait conditions Automatic access revocation Hands-free digital product fulfillment Tools & Platforms GoHighLevel (GHL) CRM Automation Workflow Builder Membership & Course Management Trigger-Based Automation Customer Segmentation Results The completed workflow significantly reduced manual workload, ensured accurate and timely course access for every customer, minimized administrative errors, and delivered a smooth customer journey from purchase to membership expiration. The automation improved operational efficiency while providing a reliable and scalable system for managing digital course memberships.
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