How I Achieved an 88% Click-Through Rate with a Targeted Email …

Goodness Odiaka

Email Marketer
Copywriter
Performance Marketing Specialist
Brevo
Canva
ConvertKit
Client: Pure Vitality Guide
CHALLENGE: To send traffic to the sales page for the blood sugar supplement through these emails.
STRATEGY: My strategy was twofold: first, we created an irresistible lead magnet that spoke directly to the pain points and aspirations of our target audience – those seeking to better manage their blood sugar levels. This valuable offer not only attracted potential customers but also served as a powerful filter, ensuring that the email list had highly engaged and motivated individuals.
SOLUTION:
With a targeted audience in place, I turned my attention to the email sequence itself. The goal was to drive traffic and I employed different angles and stories to pull it off.
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