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Ashish Gupta's avatar
Ashish Gupta
Delhi, India
8+ Years in Performance Marketing | 30Cr Managed | 3.5x ROAS
New to Contra
8+ Years in Performance Marketing | 30Cr Managed | 3.5x ROAS
Cover image for I help brands grow through
I help brands grow through performance marketing by running high-converting Facebook & Google ad campaigns. From strategy and audience targeting to scaling profitable campaigns, I focus on driving measurable results more traffic, leads, and sales with optimized ROAS. Worked with e-commerce and D2C brands on: • Meta Ads (Facebook & Instagram) • Google Ads • Retargeting & Funnel Optimization • Creative Testing & Scaling • Conversion Tracking & Analytics Always open to connecting with brands and businesses looking to scale digitally.
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Cover image for 🚀 Performance Marketer | Meta,
🚀 Performance Marketer | Meta, Google & TikTok Ads I help eCommerce and DTC brands scale profitably through data-driven paid advertising. From campaign strategy and account setup to creative testing, conversion tracking, and ROAS optimization, I manage the entire performance marketing funnel. 📈 Experience managing multi-crore ad budgets 🎯 Expertise in Meta, Google & TikTok Ads 🛒 Specialized in Shopify & eCommerce growth 📊 Focused on scalable customer acquisition and profitability Looking to grow your brand with paid media? Let's connect.
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Cover image for Outcasts – Performance Marketing Case
Outcasts – Performance Marketing Case Study Overview Outcasts is a premium fashion and streetwear brand where I have been leading performance marketing initiatives for over a year. My role involves managing high-scale advertising budgets across Meta and Google Ads, driving customer acquisition, revenue growth, and profitability through data-driven marketing strategies. The primary focus has been building a scalable full-funnel growth engine while optimizing acquisition costs, conversion rates, and overall return on ad spend. Objective Scale revenue while maintaining profitability. Increase customer acquisition through Meta and Google Ads. Improve ROAS, conversion rates, and customer lifetime value. Build a sustainable growth framework for long-term brand expansion. Challenges Scaling ad spend efficiently in a highly competitive fashion market. Managing creative fatigue and audience saturation. Maintaining profitability while increasing revenue. Continuously improving conversion rates across the customer journey. Solution & Approach Developed a full-funnel acquisition and retention strategy. Implemented advanced audience segmentation, including broad, lookalike, and retargeting campaigns. Established a structured creative testing framework across creatives, offers, and messaging. Leveraged GA4, Meta Ads Manager, Shopify Analytics, and performance dashboards for data-driven decision-making. Optimized landing pages, product pages, and campaign structures to improve ROAS and customer acquisition efficiency. Results Meta Ads Performance (Jan – Jun 2026) Ad Spend: 2.05 Crore+ Attributed Revenue: 4.54 Crore+ Purchases: 15,000+ Average ROAS: 2.21x Impressions: 7.39 Crore+ Reach: 71.9 Lakh+ Blended Business Performance (Jan – Jun 2026) Total Store Sales: 7+ Crore Sessions: 2.36 Million (+82%) Orders: 25,700+ (+62%) Sales Growth: +90% Long-Term Account Management Monthly Budget Managed: 40L–₹50L+ Average ROAS: ~3x Successfully scaled the brand while maintaining profitable customer acquisition and sustainable growth. Key Learnings Creative testing remains the largest growth lever in fashion e-commerce. Audience expansion combined with creative diversification enables sustainable scaling. Full-funnel optimization significantly improves both revenue and profitability. Strong alignment between performance marketing, creative strategy, and website experience drives long-term growth. Project Impact Over the past year, I have helped Outcasts scale into a stronger D2C fashion brand by managing 40L–₹50L monthly advertising budgets, generating 7+ Crore in blended sales within 6 months, and building a scalable acquisition and retention framework that supports continued revenue growth and profitability.
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Cover image for Zeodra Fashion – Performance Marketing Overview Zeodra
Zeodra Fashion – Performance Marketing Overview Zeodra Fashion is a D2C fashion brand where I led performance marketing efforts across Meta and Google Ads. My focus was on scaling revenue profitably, improving customer acquisition, and building a sustainable growth engine through full-funnel marketing strategies. Over the course of the project, I managed ₹4.5+ Crore in ad spend, generating ₹15+ Crore in revenue with an average 4x ROAS. Objective Scale revenue while maintaining profitability. Increase customer acquisition at a sustainable CAC. Improve ROAS through audience, creative, and funnel optimization. Build a scalable Meta and Google Ads ecosystem. Challenges Increasing competition in the fashion industry. Rising CPMs and acquisition costs. Creative fatigue affecting campaign performance. Scaling budgets without impacting profitability. Core Problems Identified Audience saturation in key segments. Inconsistent creative performance. Conversion drop-offs across the purchase funnel. Limited scalability of winning campaigns. Solution & Approach Built a full-funnel strategy covering prospecting, retargeting, and retention. Implemented continuous A/B testing of creatives, audiences, and offers. Leveraged catalog sales, dynamic retargeting, and lookalike audiences. Optimized landing pages and product pages to improve conversion rates. Monitored key KPIs including ROAS, CAC, CTR, CPC, and AOV to guide scaling decisions. Results Overall Performance ₹4.5+ Crore Ad Spend Managed ₹15+ Crore Revenue Generated 4x Average ROAS 20% Profit Margin Achieved 4-Month Performance Snapshot Ad Spend: ₹1.85 Crore Revenue Generated: ₹4.16 Crore Purchases: 13,749 Impressions: 7.39 Crore+ Reach: 67 Lakh+ Average ROAS: 2.24x Key Learnings Consistent creative testing is the biggest driver of scalable growth. Full-funnel marketing significantly improves overall account performance. Data-driven optimization helps maintain profitability while scaling budgets. Small improvements in conversion rates can have a substantial impact on ROAS and revenue. Project Impact Successfully scaled Zeodra Fashion through strategic media buying, creative optimization, and performance-focused decision-making, generating ₹15+ Crore in revenue from ₹4.5+ Crore ad spend while building a sustainable growth framework for the brand.
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Instagram Ads(1)
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Kashif Khan
Delhi, India
SEO & Web Dev Expert for Digital Growth
SEO & Web Dev Expert for Digital Growth
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Facebook and Instagram Advertising Campaign
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Cover image for Google Ads Campaign Management
Google Ads Campaign Management
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Cover image for Comprehensive On-Page SEO Optimization
Comprehensive On-Page SEO Optimization
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Vijay Bhatt's avatar
Vijay Bhatt
Noida, India
Social Media & Branding Expert 🚀
Social Media & Branding Expert 🚀
Cover image for Social Media Campaign for Small Businesses
Social Media Campaign for Small Businesses
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Cover image for Integrated Digital Marketing Strategy for E-commerce
Integrated Digital Marketing Strategy for E-commerce
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Viral Content Creation for Brand Promotion
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Shashank Prasoon's avatar
Shashank Prasoon
Delhi, India
Performance Marketer | 15x ROAS | Meta Ads | Google Ads |
New to Contra
Performance Marketer | 15x ROAS | Meta Ads | Google Ads |
Cover image for •Proven ability to generate high-quality
•Proven ability to generate high-quality converting leads •Strong focus on ROAS and business profitability •Expertise in end-to-end funnel systems (Ads → Landing Page → Automation → Conversion) •Ability to reduce CPL through data-driven optimization •Skilled in leveraging AI + automation for scalable growth
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Cover image for Scaling Solar Energy Business with Performance Marketing
Scaling Solar Energy Business with Performance Marketing
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Cover image for Performance Marketing for a Luxury Real Estete Project
Performance Marketing for a Luxury Real Estete Project
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Cover image for Performance Marketing for a Luxury
Performance Marketing for a Luxury Real Estete Project | A Luxury Farmhouse Land/Plots | Facebook Ads | Google Ads 🌿 922 Emblica Estate – Luxury Farmhouse Living Near Delhi NCR 922 Emblica Estate is a premium gated farmhouse community in Dausa, Rajasthan, offering a perfect blend of nature, luxury, and high-return investment opportunities—just 2.5 hours from Delhi NCR via the Delhi-Mumbai Expressway. 📍 Prime Location & Connectivity Strategically located in Dausa, Rajasthan, Emblica Estate ensures seamless access to key cities: Jaipur – 45–60 mins Delhi NCR – ~2.5 hours Gurugram, Noida & Delhi within easy driving distance Nearby attractions include Jaipur’s heritage landmarks, Ranthambore National Park, Sariska Tiger Reserve, and Chand Baori, making it ideal for both lifestyle and tourism-driven value. 🌿 Clean Air & Healthy Living 📊 Key Results Managed ₹3.5L+ monthly ad spend (Meta + Google Ads) Generated 600+ qualified leads/month Scaled ROAS from 7x (2024) → 15x (2025) Reduced Cost Per Lead by 30% Built WhatsApp automation-based lead nurturing system Implemented end-to-end tracking (Pixel, CAPI, GA4) ⚙️ What I Did Ran and optimized High-Converting Paid Ad Campaigns Built Lead Generation Funnels with WhatsApp Automation Designed and optimized landing pages for better conversions Implemented advanced tracking systems (Meta Pixel, GTM, GA4, CAPI) Created UGC-style, hook-based creatives aligned with Meta Andromeda Used analytics + retargeting strategies to scale ROI 📞 Final Note:- If you're looking for a Performance Marketing For a Luxury Real Estete Project that offers strong return on ads spent (ROAS) , HNI's / High Quality Leads for your project. You Can Expect : : 25 - 30% Conversion Leads from META Ads. & : 60 - 70% Conversion Leads from Google Ads And if you want to scale a real estate project like this with performance marketing, this case study shows exactly how it’s done.
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Instagram Ads(1)
Nikhil Maruthi's avatar
Nikhil Maruthi
Gurugram, India
10 yrs exp in digital advertising. Social Media Expert
10 yrs exp in digital advertising. Social Media Expert
Cover image for HERO CYCLES (@hero_cycles) • Instagram photos and videos
HERO CYCLES (@hero_cycles) • Instagram photos and videos
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Cover image for Primebook - Buy Laptop for Students | Affordable Android Laptop…
Primebook - Buy Laptop for Students | Affordable Android Laptop…
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Titan Company Limited
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Naveen Kumar's avatar
Naveen Kumar
Delhi, India
Digital Marketing Specialist | SEO | wordpress
Digital Marketing Specialist | SEO | wordpress
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social media marketing
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Search engine optimization
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Cover image for Home - Pikkahub.Com
Home - Pikkahub.Com
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