Freelancers using Canva in Missouri

Freelancers using Canva in MissouriFreelancers using Canva in Missouri

Projects People

Victor Morales Becerra

Kansas City, USA

Create something meaningful. 🌎

5.0: Rating

1: Followers

Create something meaningful. 🌎

Cover image for Driving Our Future

Driving Our Future

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Cover image for Michigan Immigrant Youth Conference

Michigan Immigrant Youth Conference

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Cover image for CWS: GOTV Efforts

CWS: GOTV Efforts

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Cover image for Church World Service: World Refugee Day 2022

Church World Service: World Refugee Day 2022

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Kansas City, USA

E-commerce & Local Business Websites | SEO Built In

E-commerce & Local Business Websites | SEO Built In

Cover image for Castle Hunting Atlas: Interactive 3D Globe in Spline

8-yr-old me discovered castles and palaces through TV docs. Now, adult me is building new ways to explore them. I built The Castle Hunting Atlas, a 3D globe that transforms historical exploration into an interactive, spatial experience. Each node represents a real location, allowing you to orbit, discover, and step into architecture, memory, and heritage across the world. Built 100% in Omma. 🔗 https://omma.build/p/castle-hunting-3d-globe-e60qj0 X: https://x.com/VanceLaRoy/status/2039732713301622784 LinkedIn: https://bit.ly/4tuHIrX

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I want to say something to everyone laid off or sitting in a job application black hole right now. It's not your skills. It's the room. I spent years being told "You're not cultural fit." I submitted hundreds of applications. I had to figure out — alone — how to price my skills, find clients, and build something real with no safety net. I packaged everything I learned into "The Freelance Pivot Kit." A workbook that takes you from laid off to first invoice. 6 sections. Real prompts. Real framework. Instant download. If you know someone who needs this please share it. $39. Built from real experience, not theory. https://vancelaroy.gumroad.com/l/pivotkit

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Cover image for The G Shop: E-commerce Store in Shopify

Every brand has a message. My job is making sure the store delivers it before the customer even clicks Add to Cart. Latest build → The G Shop (https://gardnerglobal-2.myshopify.com/). 🖤

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Cover image for IRYS is an AI-powered styling

IRYS is an AI-powered styling platform designed to help people discover their personal style and build confidence through what they wear. Built using Figma Make, Figma Weave, Figma Design, Supabase, and Vercel, IRYS combines Style DNA, closet management, and personalized recommendations into a single experience. For this project, I wanted to explore how Figma's ecosystem could take an idea from concept to a live product from design system and AI-generated imagery to development and deployment. Live project: IRYSstyle.com (https://www.irysstyle.com) #ConfigMakeathon #Figma

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Kansas City, USA

Let's work together!

5.0: Rating

6: Followers

Let's work together!

Cover image for Mindfully Made

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Cover image for The Hatch Reading Room

The Hatch Reading Room

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Cover image for Onyx Events & Design

Onyx Events & Design

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St Charles, USA

Brand Strategist & Marketing PM

Brand Strategist & Marketing PM

Cover image for [Café & Bakery Visual Branding Series] Café & Bakery Visual ...

[Café & Bakery Visual Branding Series] Café & Bakery Visual Branding: Turning “Nice Places” into Recognizable Brands I’ve had the chance to work with three independent cafés and bakeries to shape how they show up visually — not just on social media, but at the counter where people order and decide what to try. Each space had its own personality: a wine-friendly café, a cozy bakery, and a local neighborhood spot. My role was to translate that feeling into tangible visuals — photos, menus, posters, signage — so that customers could feel the brand the moment they walked in, even before taking the first sip or bite.

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Cover image for [Airbnb: 2 Listings] Designing Stays That Guests Actually Wa...

[Airbnb: 2 Listings] Designing Stays That Guests Actually Want to Rebook Before working with big brands, I learned a lot about “experience design” by hosting. I launched and managed two Airbnb listings from scratch — and treated them like tiny, living brands. I handled everything from interior styling and photography to listing copy, pricing, and social media promotion. The goal was simple: make each stay feel so considered and warm that guests would both leave a great review and tell their friends. Over time, both listings reached Superhost status and maintained an average occupancy of over 90% per month. It was a small operation, but it taught me something I still use every day: details matter, and hospitality is one of the strongest forms of branding.

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Cover image for [adidas: Instagram + Activations] adidas Korea: Turning Offl...

[adidas: Instagram + Activations] adidas Korea: Turning Offline Energy into Social Stories For the past few seasons, I’ve been leading social for two adidas Korea Instagram channels — one for performance, one for Originals. My sweet spot is where brand, content, and operations meet: translating global assets and live events into local stories that actually resonate with people in Korea. From marathons and product launches to private community events, I plan how each moment will live online before it happens offline. That means one-take interviews, story formats that fans love to tap through, and wrap-up content that keeps the buzz going long after the event is over. This work has been about more than just posting: it’s about building a system that keeps a global brand human, local, and consistent over time.

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[Christmas House: Character Brand Seasonal Pop-up] Christmas House: From First Product Line to Full Seasonal Experience “Christmas House” was a seasonal pop-up built to launch a production company’s first-ever global character product line. Instead of just placing products on shelves, we turned the space into a cozy, story-driven house that made people want to linger, browse, and collect. I led the campaign end-to-end as PM — from concept and customer flow to merchandising and staffing. The activation not only achieved strong daily sales and steady visitor numbers, but also generated enough buzz to secure a sequel proposal for “Christmas House 2.”

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Kansas City, USA

Operations & Content Systems for Luxury Brands

New to Contra

Operations & Content Systems for Luxury Brands

I developed the brand Hearthmere from concept to full visual identity, shaping the positioning, packaging system, postcard-inspired branding, art direction, AI-assisted content creation, and campaign imagery around the romance of a slow, nourishing life in the Irish countryside. From the collectible postcard details and handwritten brand elements to the visual world, messaging, and seasonal product storytelling, every detail was designed to reflect a thoughtful homestead brand rooted in ritual, warmth, and life lived close to the land.

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I developed the brand Fiora House from concept to full visual identity, shaping the positioning, product assortment, packaging direction, art direction, AI-assisted content creation, and campaign imagery around the ritual of gathering beautifully and living with intention. From the logo system and collectible tabletop pieces to the visual storytelling, hosting-inspired content, and launch collateral, every detail was crafted to feel vibrant, timeless, and deeply inviting- a modern homewares brand designed for pieces that are loved well, used often, and kept forever.

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I developed the brand Savra from concept to full visual identity, crafting the name, designed the ultra-realistic model, product suite, positioning, packaging, art direction, AI-assisted content creation, content strategy, and cohesive brand world from the ground up. Every touchpoint was designed to communicate a grounded, elevated approach to mature skincare centered on ritual, self-respect, and care.

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I developed the brand LÚRIA from concept to full visual identity, shaping the product line, positioning, packaging, brand storytelling, art direction, AI-assisted content creation, and campaign imagery around the heritage and restraint of estate-grown olive oil from Andalusia, Spain. From the bottle architecture and label design to the visual world, messaging, and launch collateral, every detail was crafted to reflect a luxury product rooted in land, lineage, and timeless simplicity.

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St Charles, USA

UX design that’s intuitive, inclusive, and built for all.

UX design that’s intuitive, inclusive, and built for all.

Cover image for Beyond the Floors: Marketing Media for Craftsmen

Beyond the Floors: Marketing Media for Craftsmen

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Cover image for UX October Design Challenge

UX October Design Challenge

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Cover image for Craftsmen Connections Website Revamp and Media Management

Craftsmen Connections Website Revamp and Media Management

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Cover image for Crafting Art to Audio a UX Journey in Museum Accessibility

Crafting Art to Audio a UX Journey in Museum Accessibility

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UI/UX Designer | Product Designer | Graphic Designer

UI/UX Designer | Product Designer | Graphic Designer

Cover image for InnovateMap College Senior Photography SAAS Platform Creation

InnovateMap College Senior Photography SAAS Platform Creation

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Cover image for CorpusKey Website UX Design

CorpusKey Website UX Design

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Cover image for Decori.Ai App UI/UX Design

Decori.Ai App UI/UX Design

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Copywriter focusing on Social Media Content

Copywriter focusing on Social Media Content

Cover image for Pin on Travel Ideas

Pin on Travel Ideas

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Cover image for Camping on a budget: 8 tips to save on your next adventure

Camping on a budget: 8 tips to save on your next adventure

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Cover image for Pin on Pet Photoshoot Inspo

Pin on Pet Photoshoot Inspo

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