[Airbnb: 2 Listings]

Designing Stays That Guests Actually Want to Rebook

Before working with big brands, I learned a lot about “experience design” by hosting. I launched and managed two Airbnb listings from scratch — and treated them like tiny, living brands.

I handled everything from interior styling and photography to listing copy, pricing, and social media promotion. The goal was simple: make each stay feel so considered and warm that guests would both leave a great review and tell their friends. Over time, both listings reached Superhost status and maintained an average occupancy of over 90% per month.

It was a small operation, but it taught me something I still use every day: details matter, and hospitality is one of the strongest forms of branding.