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Cover image for A new brand identity and unified digital presence for On The...
A new brand identity and unified digital presence for On The Spot Development We brought three separate corporate sites together into one scalable Webflow platform with a refreshed brand identity and 25+ custom visuals. The main challenge? Finding the right balance between two audiences: business clients and developers. The tone had to feel professional, yet friendly. The new brand concept kept the brand’s signature pink but gave it a more subtle, confident role. We introduced a new logo and split the visual style into light (for business) and dark (for the developer community) modes. The Webflow site included 14 pages with CMS, animations, and plenty of integrations and playful interactions, making it dynamic and fun to explore. Full case → https://www.behance.net/gallery/227110551/Website-Identity-On-The-Spot
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