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Leonid Zamriy's avatar
Leonid Zamriy
proKhmelnytskyi, 29000
SEO & GEO specialist with 15+ years of experience
    1x
    Hired
    5.0
    Rating
    6
    Followers
SEO & GEO specialist with 15+ years of experience
Cover image for Google Ads PPC for Escape
Google Ads PPC for Escape Rooms | 2,011 Bookings in Tallinn The client, iNGAME, operates escape rooms in Tallinn, Estonia, and wanted to increase online bookings through Google Ads while building a stable flow of customer inquiries and reservations. The main business objective was to grow completed escape room bookings, not simply increase traffic or secondary interactions. The account also tracked phone clicks, directions, gift certificate purchases, and other user actions to provide a broader view of campaign performance. Challenges The main challenge was to increase booking volume without allowing acquisition costs to grow proportionally. Different campaigns delivered different results, so the advertising budget needed continuous monitoring and reallocation. Another priority was distinguishing primary business conversions from supporting actions. Phone clicks and other interactions provided useful signals, but completed escape room bookings remained the main performance metric. Strategy & Implementation I focused the Google Ads strategy on increasing completed bookings and improving campaign efficiency through continuous optimization. The work included: - Campaign and conversion analysis: reviewed campaign performance, conversion data, acquisition costs, and user behavior to identify growth opportunities. - Campaign optimization: refined campaign structure and optimized advertising around the client's key escape room offerings. - Budget reallocation: concentrated spending on campaigns and directions that consistently generated conversions. - Performance optimization: regularly reviewed search terms, campaign efficiency, and conversion costs to improve the use of the advertising budget. - Conversion monitoring: tracked escape room bookings, phone clicks, gift certificate purchases, directions, and other relevant actions. - Controlled scaling: increased investment in proven campaign segments while continuing to optimize underperforming areas. This data-driven approach helped prioritize actual bookings and make budget decisions based on campaign performance rather than clicks alone. Results From April 1 to August 26, 2026, the Google Ads campaigns delivered: - 2,011 escape room bookings - 29% growth in bookings, from 1,547 to 2,011 - 1,592 phone clicks - 12 gift certificate purchases - 4 YouTube subscriptions - €20,188 in advertising spend The number of bookings increased by 464 compared with the previous benchmark, demonstrating the impact of systematic campaign optimization and scaling. Business Impact The project established a stronger and more consistent booking acquisition channel for iNGAME. By prioritizing bookings as the primary conversion, monitoring supporting actions, and reallocating the budget toward better-performing campaigns, the advertising strategy focused on the outcomes that mattered most to the business. The campaign also provided a foundation for further growth, with a planned 15% advertising budget increase to support additional scaling. Conclusion The iNGAME case demonstrates how Google Ads campaign optimization, conversion-focused management, and continuous budget reallocation can help an escape room business increase reservations in a local market. The key result was 2,011 bookings and 29% growth over the previous benchmark, supported by ongoing performance analysis and scaling of the most effective campaigns.
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Cover image for Local SEO for Recording Studio
Local SEO for Recording Studio | 80 Keywords, 34 in Top 10 & Position 6.5 The client was a local recording studio offering audio recording, mixing and mastering, voice-over services, and complete song production. The objective was to improve Google visibility for local commercial searches and attract relevant organic traffic without a large SEO budget. The project demonstrated how a focused, limited scope of SEO work can deliver measurable results in a local niche with relatively low competition. SEO Strategy & Implementation The work focused on three areas: content optimization, link building and technical improvements. I prepared two SEO texts for priority service pages to improve their relevance for commercial search queries. Several backlinks were acquired to support organic visibility, and technical website issues were fixed to establish a cleaner foundation for search performance. The strategy prioritized pages directly related to the studio's services rather than large-scale content production or broad website restructuring. Results According to Google Search Console, between April 10 and October 7, 2026, the website generated: 352 organic clicks 9,080 impressions 3.9% CTR 6.5 average Google position According to Serpstat, the website achieved visibility for 80 organic keywords, including: 34 keywords in the Top 10 6 keywords in the Top 3 Approximately 65 keywords in the Top 20 Examples of ranking commercial keywords included: "recording studio Kharkiv" — position 2 "music production full service" — position 2 "voice-over for videos" — position 3 "record a song Kharkiv" — position 4 "professional mixing and mastering" — position 9 The website also appeared in AI-generated search answers for 49 queries, with 13 recorded mentions, according to the supplied Serpstat data. Business Impact The project improved organic visibility for searches directly related to the studio's services. Rankings were distributed across the homepage and service pages, including song production, mixing and mastering, voice-over and instrument recording. The results were achieved without a large content plan, mass link building, a website redesign or paid advertising. The reported organic traffic came from search rather than paid campaigns. Conclusion This case demonstrates how a targeted local SEO strategy can improve search visibility with a limited scope of work. By combining two priority-page texts, several backlinks and technical fixes, the recording studio reached 80 visible organic keywords, 34 Top-10 rankings and an average Google position of 6.5. The next growth opportunities are improving keywords currently ranking in positions 11–20, strengthening service pages that receive impressions but fewer clicks, and gradually expanding visibility in AI-generated answers.
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Cover image for Google Ads for E-commerce |
Google Ads for E-commerce | 851 Conversions, 974% ROAS & $713 Ad Spend IziOpt is an online store selling home, office and everyday products to both retail and wholesale customers. The project ran from November 19, 2025, to January 12, 2026, with the goal of increasing online sales and testing Google Ads as a scalable acquisition channel. The strategy combined Google Search, Shopping and Performance Max campaigns, supported by e-commerce analytics and continuous optimization. The focus was on identifying high-intent traffic, measuring user behavior throughout the purchase funnel, and preparing the account for future budget growth. Tracking & Merchant Center Setup I configured GA4 and Tag Assistant and implemented tracking for key user actions, including purchases, add-to-cart events, checkout initiation and phone leads. I also verified product, transaction ID and conversion value parameters to improve tracking reliability. Google Ads and GA4 were connected, and Google Merchant Center was configured with a product feed through the Prom API. I verified the website and feed setup, resulting in 98 approved products. Campaign Strategy & Optimization I launched Ukrainian- and Russian-language Search campaigns organized by product category, tested Shopping and Performance Max, and created multiple ad variations with relevant extensions. The optimization strategy prioritized high-intent commercial searches containing terms such as "buy," "wholesale" and "in bulk." I monitored search terms daily, added negative keywords, reviewed campaign performance and balanced budgets between Search, Shopping and Performance Max. The project followed two stages: first, validating the channel and establishing baseline performance; then, removing inefficient combinations, focusing spend on stronger commercial opportunities and preparing the account for scaling. Results During the campaign period, the account generated: 851 total tracked conversions 974% ROAS $713 in advertising spend 4,367 clicks 76,792 impressions 5.69% CTR $0.16 average CPC $0.83 average cost per tracked conversion Conversion funnel breakdown: 21 purchases at approximately $33.82 per purchase 244 checkout initiations at approximately $2.91 each 509 add-to-cart events at approximately $1.38 each 77 phone leads Revenue Potential & Business Impact Users added products to their carts with a combined value of approximately $5,545, indicating meaningful purchase intent and potential for further optimization. The campaign established a measurable acquisition funnel, connected product advertising with e-commerce tracking, and provided performance data to guide future budget allocation. The results also highlighted the importance of distinguishing completed purchases from intermediate actions when evaluating campaign efficiency. Conclusion The IziOpt project established Google Ads as a measurable channel for testing e-commerce demand across Search, Shopping and Performance Max. With 851 tracked conversions, 974% ROAS and approximately $713 in ad spend, the campaign provided a foundation for continued optimization and scaling.
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Cover image for Google Ads PPC for Local
Google Ads PPC for Local Restaurant | 412 Local Actions at $0.94 CPA Make&Take Pizza is a local restaurant specializing in pizza delivery and takeaway in Ursynów, Warsaw, Poland. The main objective was to attract users with high purchase intent and turn local search demand into real visits, calls and orders. Instead of focusing only on website traffic, the campaign was built around local actions and Google Maps visibility. I launched and optimized a Google Performance Max campaign using Google Maps, Search, Display and YouTube placements. Campaign Setup The campaign used the Performance Max "Local store visits and promotions" objective with a Maximize Conversions bidding strategy and local targeting focused on Ursynów. I analyzed the local market and business location, configured the Google Ads account, synchronized the Google Business Profile, and completed advertiser verification and moderation. The campaign was optimized around three key local conversion actions: Directions Click-to-Call Calls from Ads Optimization During the learning phase, I monitored impressions, clicks, CTR, CPC, conversions and advertising spend, while gradually improving the campaign structure and creative assets. I expanded the creative pool with banners and video, integrated YouTube Shorts, and focused optimization on high-intent actions such as directions and calls. I also analyzed the hours generating the strongest demand and adjusted the campaign approach around the restaurant's peak ordering period. Results The campaign generated: 104,197 impressions 1,519 clicks 1.46% CTR $0.25 average CPC $386.39 total ad spend 412 local actions $0.94 average CPA 27% conversion rate Local actions included: 364 Directions 38 Click-to-Call 10 Calls from Ads Business Impact During the campaign period, the restaurant recorded 635 total orders through its POS system, including orders influenced by advertising, organic traffic and returning customers. The campaign demonstrated that local Google Ads activity can influence offline purchasing behavior. Users could first discover the restaurant through Google Maps, request directions or call the business, and complete the purchase later by phone or in person. The strongest ordering activity occurred between 16:00 and 21:00, providing a clear opportunity to concentrate future advertising activity around peak demand. Scaling Opportunities The next optimization stage included increasing the budget during peak hours, expanding video formats such as YouTube Shorts, testing promotional offers in Google Maps, and creating separate asset groups for takeaway and delivery. Conclusion The campaign created a consistent flow of local users and achieved 412 local actions at a $0.94 CPA. With $386.39 in advertising spend and 635 total orders recorded during the campaign period, the project demonstrated the potential of Performance Max and Google Maps to support real-world restaurant sales and local demand.
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Oleksandr Yaskulskyi's avatar
Oleksandr Yaskulskyi
Khmelnytskyi, 29000
Senior Full Stack Developer | Project Manager | Web & Mobile
    1x
    Hired
    5.0
    Rating
    11
    Followers
Senior Full Stack Developer | Project Manager | Web & Mobile
Cover image for ForHims | Frontend & Backend & DevOps
ForHims | Frontend & Backend & DevOps
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Cover image for beU Delivery | Mobile | React native
beU Delivery | Mobile | React native
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Cover image for Handiq | Frontend | React & Next.js
Handiq | Frontend | React & Next.js
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Cover image for Fitafy | Mobile & Backend | Flutter & Dart
Fitafy | Mobile & Backend | Flutter & Dart
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Yaroslav Kambarov's avatar
Yaroslav Kambarov
Khmelnytskyi, 29000
Creative Designer / Brand Identity & Strategy / Logo Design
    9
    Followers
Creative Designer / Brand Identity & Strategy / Logo Design
Cover image for Just published a new case
Just published a new case study for Jiva, a business automation agency. I explored three different logo concepts based on the idea of step-by-step business growth, deliberately avoiding the usual symbols of money and arrows. The chosen direction was the geometric sign of the circles in the circle by zoom, which is supported by an exquisite word mark, flexible variations of the logo, an icon, a favicon, a color palette and digital programs. If you need a distinctive logo and corporate identity for your company, feel free to send me a message.
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Cover image for Logo Design and Brand identity
Logo Design and Brand identity design for pilates studio SILHOUETTE Silhouette is a Pilates studio built around movement, balance and self-care. We create a calm and welcoming environment where every movement is intentional, helping our clients feel stronger, more confident and connected to their bodies.🔥 Our mission is to make mindful movement a natural part of everyday life.
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Cover image for Logo Design | Branding for
Logo Design | Branding for CPQ Mastery - The CPQ Mastery system has a number of key features and capabilities aimed at facilitating and optimizing sales process- es. Here are some of them: • The ability to easily customize products to meet unique customer needs. Support for optional features, variants, and customization. • Automated pricing based on product configuration, taking into account various factors such as features, quantity, and other parameters.Ability to apply various types of discounts and promotions.
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Cover image for Logo Design | Branding for
Logo Design | Branding for Dripoma - Your trusted partner for promotional products and custom merchandise. We help businesses make lasting impressions with quality branded items, from custom corporate apparel and premium drinkware to complete employee welcome kits and event displays.
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Vlad Boiko's avatar
Vlad Boiko
Khmelnytskyi, 29000
Logo, Branding, Web design, UI UX design, ai design
Logo, Branding, Web design, UI UX design, ai design
Cover image for Home page concept for handcrafted e-commerce brand
Home page concept for handcrafted e-commerce brand
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Cover image for E-commerce B2B Furniture Platform Redesign UI UX
E-commerce B2B Furniture Platform Redesign UI UX
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Cover image for WITHUS - Online fitness that motivates
WITHUS - Online fitness that motivates
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Cover image for Logo, branding for organic waffle cage in LA
Logo, branding for organic waffle cage in LA
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Anastasiia Tkach's avatar
Anastasiia Tkach
Khmelnytskyi, 29000
UXUI |Framer Designer & Developer | Webflow→Framer Migration
    6
    Followers
UXUI |Framer Designer & Developer | Webflow→Framer Migration
Cover image for ✨ 2 spots open for
✨ 2 spots open for new website projects! Looking to launch a new website or give your existing one a fresh look? Let’s make it happen! I help businesses and startups create modern, user-friendly websites that combine thoughtful UX with polished visuals. Here’s what I offer: 🎨 UI/UX design in Figma - from wireframes to complete design systems and developer-ready specs. 💻 Framer websites - design, responsive development, animations, and launch. 🛍️ Shopify stores - modern e-commerce experiences tailored to your brand. Whether you need a landing page, a multi-page website, or an online store, I’d love to help bring your vision to life. 🎁 Use code TKACH10 for 10% off your project. Have a project in mind? Send me a message, let’s talk! #WebDesign #Framer #Shopify #UIDesign
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Cover image for Free FAQ Accordion Component -
Free FAQ Accordion Component - Smooth & Fully Customizable ⚡️ Just dropped my first interactive component on the Framer Marketplace! I built this FAQ Accordion to make adding Q&A sections effortless, smooth, and responsive across all devices. Key Features: 📐 Auto Layout & Responsive: Works seamlessly on Desktop, Tablet, and Mobile. 🎨 Fully Customizable: Easily adjust colors, typography, paddings, and directly in the properties panel. ⚡️ Smooth Animations: Clean accordion expand/collapse transitions out of the box. Feel free to copy it into your projects or remixes! 🔗 Live Preview: https://smooth-faq-accordion.framer.website/ Would love to hear your feedback or thoughts on what component I should build next! 👇
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Cover image for Introducing Shift Circle Button for
Introducing Shift Circle Button for Framer! 🚀 Elevate your website’s CTAs with a smooth, directional microinteraction. In its default state, Shift Circle Button features a neat circular badge on the right. On hover, the badge smoothly shifts and expands to the left, creating a playful yet clean hover effect that guides the user's focus. ✨ What’s inside: • Interactive Hover State: Smooth left-to-right icon shift animation. • Fully Customizable: Easily adjust colors, fonts, icons, size, padding, radius, speed, and easing curves. • Production Ready: Zero external dependencies, responsive, and lightweight. Perfect for SaaS landing pages, portfolios, agency sites, and hero sections! Check it out and let me know what you think! 👇
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Cover image for Horidko Photography — Portfolio Website
Horidko Photography — Portfolio Website
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Ruslan Lyzun's avatar
Ruslan Lyzun
Khmelnytskyi, 29000
AI SaaS Developer | CRM Systems | Automation | Full-Stack De
New to Contra
AI SaaS Developer | CRM Systems | Automation | Full-Stack De
Cover image for I designed and developed a
I designed and developed a task and team workflow management module for organizing priorities, deadlines, assignees, and progress in one workspace. The system helps teams track overdue, current, and upcoming tasks while supporting owner, admin, and manager roles with clear permissions. Built with Next.js, React, TypeScript, Supabase, and PostgreSQL.
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Cover image for I designed and developed a
I designed and developed a CRM client and lead management system that brings contacts, companies, lead stages, deal values, status tags, and follow-up activities into one clear workspace. It helps ecommerce teams organize their sales pipeline, prioritize prospects, track interactions, and move leads toward conversion. Built with Next.js, React, TypeScript, Supabase, and PostgreSQL.
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Cover image for I designed and developed a
I designed and developed a responsive CRM analytics dashboard that gives ecommerce teams a clear view of revenue, monthly sales trends, deal pipeline stages, conversion metrics, and recent activity. The interface helps managers monitor performance and make data-driven decisions from one workspace. Built with Next.js, React, TypeScript, Supabase, PostgreSQL, and Recharts.
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Cover image for Modern ecommerce CRM designed to
Modern ecommerce CRM designed to manage customers, leads, deals, tasks, team roles, and sales analytics in one responsive web application. Built with Next.js, React, TypeScript, Supabase, PostgreSQL, and Vercel. The system includes secure authentication, role-based access, company data separation, revenue tracking, and customizable dashboards.
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Artem Achkasov's avatar
Artem Achkasov
Khmelnytskyi, 29000
Building modern, fast, and user-friendly websites
Building modern, fast, and user-friendly websites
Cover image for Study.ua
Study.ua
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Cover image for Wippli - Work with Flow
Wippli - Work with Flow
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Cover image for PowerPulse
PowerPulse
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Cover image for Estet Prob-Hub
Estet Prob-Hub
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