The client was a local recording studio offering audio recording, mixing and mastering, voice-over services, and complete song production. The objective was to improve Google visibility for local commercial searches and attract relevant organic traffic without a large SEO budget.
The project demonstrated how a focused, limited scope of SEO work can deliver measurable results in a local niche with relatively low competition.
SEO Strategy & Implementation
The work focused on three areas: content optimization, link building and technical improvements.
I prepared two SEO texts for priority service pages to improve their relevance for commercial search queries. Several backlinks were acquired to support organic visibility, and technical website issues were fixed to establish a cleaner foundation for search performance.
The strategy prioritized pages directly related to the studio's services rather than large-scale content production or broad website restructuring.
Results
According to Google Search Console, between April 10 and October 7, 2026, the website generated:
352 organic clicks
9,080 impressions
3.9% CTR
6.5 average Google position
According to Serpstat, the website achieved visibility for 80 organic keywords, including:
34 keywords in the Top 10
6 keywords in the Top 3
Approximately 65 keywords in the Top 20
Examples of ranking commercial keywords included:
"recording studio Kharkiv" — position 2
"music production full service" — position 2
"voice-over for videos" — position 3
"record a song Kharkiv" — position 4
"professional mixing and mastering" — position 9
The website also appeared in AI-generated search answers for 49 queries, with 13 recorded mentions, according to the supplied Serpstat data.
Business Impact
The project improved organic visibility for searches directly related to the studio's services. Rankings were distributed across the homepage and service pages, including song production, mixing and mastering, voice-over and instrument recording.
The results were achieved without a large content plan, mass link building, a website redesign or paid advertising. The reported organic traffic came from search rather than paid campaigns.
Conclusion
This case demonstrates how a targeted local SEO strategy can improve search visibility with a limited scope of work. By combining two priority-page texts, several backlinks and technical fixes, the recording studio reached 80 visible organic keywords, 34 Top-10 rankings and an average Google position of 6.5.
The next growth opportunities are improving keywords currently ranking in positions 11–20, strengthening service pages that receive impressions but fewer clicks, and gradually expanding visibility in AI-generated answers.