Freelancers using Canva in IbadanFreelancers using Canva in Ibadan
Social Media Strategist | Meta Ads & Content Strategy
$1k+
Earned
2x
Hired
5.0
Rating
123
Followers
Social Media Strategist | Meta Ads & Content Strategy
Cover image for Social Media & Paid Media
Social Media & Paid Media Strategy Tre Sorelle I supported Tre Sorelle, a Saudi luxury fashion brand, with social media growth, paid media planning, audience research, competitor research, and organic community engagement. What I worked on Paid Media Strategy Built a structured audience-testing approach for GCC markets. Planned separate age-group ad sets to identify stronger audience segments. Supported TikTok Traffic campaign setup, including targeting, placements, budget and creative configuration. Reviewed creative performance signals such as views, engagement and play time to inform creative testing decisions. Assessed Meta Business access and tracking requirements and identified issues preventing Instagram ad setup. Audience & Competitor Research Researched luxury, modest-fashion and abaya audiences across the GCC. Analysed competitor positioning, content styles, visual presentation and engagement approaches. Identified opportunities for Tre Sorelle to strengthen its organic presence and connect with more relevant audiences. Organic Growth Started strategic community engagement by researching relevant fashion audiences and conversations. Engaged with relevant users through existing community conversations rather than relying on mass or artificial engagement. Focused on building genuine awareness and identifying potential customers and advocates. Tools TikTok Ads Manager · Meta Business Suite · Shopify · Instagram · Canva · Google Sheets · Google Docs Project focus The overall objective was to create a more structured approach to brand visibility, audience growth, engagement, website traffic and future customer acquisition, while using research and performance data to guide decisions.
3
6
759
Social Media Strategist for Brands & Professional Businesses
5.0
Rating
270
Followers
Social Media Strategist for Brands & Professional Businesses
Cover image for Social Media Design System for
Social Media Design System for an Online Learning Platform I designed a cohesive social media campaign for an online learning platform with the goal of increasing brand awareness, audience engagement, and course enrollment. The project focused on creating visually compelling content that maintained a consistent brand identity while encouraging interaction across multiple social media platforms. The design system included promotional posts, educational content, interactive quizzes, community announcements, instructor highlights, offer promotions, Instagram Stories, and branded templates. Every design was created to balance creativity with marketing strategy, ensuring each post served a clear purpose while remaining visually engaging. My Process: Developed a vibrant visual identity using bold orange and blue brand colors. Designed reusable templates for consistent branding. Created interactive content such as quizzes and community posts to improve engagement. Designed promotional graphics for discounts, featured instructors, and course highlights. Optimized layouts for Instagram Feed and Stories to maximize visibility and user interaction. Maintained clean typography and strong visual hierarchy for readability across mobile devices. Deliverables: Complete Instagram feed design system Instagram Story designs Promotional campaign graphics Interactive quiz templates Community engagement posts Instructor spotlight templates Reusable branded social media templates Tools Used: Canva Adobe Illustrator Photoshop Results The final design system provided the brand with a professional and recognizable social media presence that could easily scale across future campaigns. The reusable templates streamlined content creation while strengthening brand consistency and improving audience engagement.
3
355
Framer Expert – Website designer and Website Developer
$1k+
Earned
3x
Hired
4.9
Rating
15
Followers
Framer Expert – Website designer and Website Developer
Social Media ▪ Graphic Design ▪ Video Content Design ▪ AI
5.0
Rating
28
Followers
Social Media ▪ Graphic Design ▪ Video Content Design ▪ AI
Professional freelancer
20
Followers
Professional freelancer