Cover image for Brand Identity for the FinTech Project 🚀 Behind every revol...
Brand Identity for the FinTech Project 🚀 Behind every revolutionary fintech brand lies a vision ready to orbit into reality, and so it was for the OrbitX brand identity. This wasn’t just about designing a logo, but about crafting a visual language that bridges the gap between Web3 and traditional payments. The OrbitX wordmark represents seamless circulation of value, just like how their platform allows crypto to orbit effortlessly into real-world spending. The bold, interconnected “O” symbolizes the continuous flow between digital assets and everyday transactions, while ensuring the security of non-custodial wallets. The overall branding is strategic, modern, and trustworthy, capturing the essence of seamless crypto-to-cash transactions without compromising on security or control.
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