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Cover image for Skincare Brand Launch: 25+ Clinical Trials, 4,200+ Participa...
Skincare Brand Launch: 25+ Clinical Trials, 4,200+ Participants Led product development for METHODIQ, a prescription and OTC-grade acne skincare brand using AI-created molecules. Managed the complete launch from clinical validation to market-ready products. The Challenge: Launch a new skincare brand in a crowded market with credibility and differentiation. Needed to prove efficacy through clinical trials, develop a product line that actually works, and create a diagnostic system that matches patients to the right treatments. Results: - 25+ successful clinical trials proving product efficacy - 4,200+ trial participants providing real-world validation - 25% increase in customer NPS through better product matching - Multiple products launched from concept to market - Created scalable system for ongoing product development
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