UI Design Projects in FranklinUI Design Projects in FranklinEMAIL MARKETING & TEMPLATE DESIGN FOR VIDA GLOW
I designed a customer-focused email campaign for Vida Glow, combining a strong welcome offer with product education and best-seller promotion.
The campaign opens with a clear welcome message:
“WELCOME TO VIDA GLOW”
followed by a 15% OFF welcome incentive designed to encourage first-time customers to complete their first purchase.
I also created a Best Sellers section featuring Radiance+ Capsules and Hairology Capsules, giving customers a quick way to understand the products, explore their benefits, and move directly to shopping.
The email was structured around key conversion elements including:
Welcome Offer → Product Education → Best Sellers → Clear CTAs → Brand Benefits → Social/Retention Links
Messaging such as “Shop and Save 15% Off,” “Shop Now,” “Up to 20% Off,” “Free Shipping,” and “Automatic & Flexible” was strategically incorporated to make the customer journey clear and action-oriented.
My focus was not simply creating a beautiful wellness email. I designed the template to support customer acquisition, first-purchase conversion, product discovery, and long-term brand engagement.
Services: Email Marketing • Email Template Design • Welcome Email • E-commerce Email Design • Product Education • Best-Seller Campaigns • Promotional Email Design • Customer Retention • CTA Strategy
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