Experiential Design + Immersive Graphics for JPMorganChase Winter Walk SF 2025
JPMorganChase came to Happily Events with a request: Create a memorable experience for visitors to the Winter Walk that provokes them to learn more about the work of JPMC. Over the past few years, JPMC has been investing heavily in the downtown area of San Francisco with the goal of supporting local and growing businesses. They noticed that investments were often displacing people and they wanted to use their capital to counter that. This event experience invited people to engage with an interactive map of the neighborhoods and light up the canopy. The QR codes helped visitors learn more about the work JPMC is doing throughout the city. The canopy experience welcomed the child in everyone, having iridescent "ornaments" and a flowing fabric that enticed people to look up. There was a moment in the experience where visitors were under a mirror that highlighted the area of the map below their feet that showed the area of highest investment by the company and beckoned them to know that they are part of that investment.
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25
Rivers of Life Climate Festival | Brand Design, Curation, Experiential Design
Working with Azim Premji University in Bangalore, India, I developed the creative direction and experiential design of a 16-day climate festival for students across the Bangalore region. The goal of the project was to highlight our experience and understanding of Rivers and showcase our changing relationship to it. Alongside my collaborators Debanshu, Saksham, Kunal and Vidya, we created an immersive educational experience, curating over 6,000 images, writing and editing collected stories and repackaging them to be digestible by the general public, specifically focused on middle school students. Over 10,000 people experienced this exhibition and the in-person and online presentations. It also received global recognition and was published in over 10 newspapers.
Explore more here: https://www.littlebird-creative.com/work/rivers-of-life
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34
Event Graphic Design + Wayfinding for American Public University System
2024-2026
Each year, the American Public University System, comprised of American Public University and American Military University share a weekend commencement celebration. This three-day fun-packed event starts with two external events: a 5K run and a Gala called #BEGREAT where they honor their faculty and staff. The weekend ceremony has been held at the Gaylord in National Harbor for the past 3 years and has scaled larger each year. What started as a few signs slowly became a full immersive brand experience working collaboratively with Creative Directors, Set Designers, Producers, A/V Techs, the APUS Marketing department and more to create this beautiful cohesive experience for the graduates and their community
+ Brand Identity Design for each Event - translating the overall APUS brand and individual APU and AMU brands
+ Associate Creative Direction for brand activations
+ Over 100 applications of the brand for the three day experience
+ File and Print management
+ Graphic Design Collaboration with support designer
Explore more here: https://www.littlebird-creative.com/work/apus-commencement-2025-happily
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34
Faith-Based Housing Initiative | Brand + Website
For this project, I developed a full brand identity for the organization including brand mark, color palette, logotypes, image art direction parameters, tone, and a creative strategy. We then translated that into their website www.faith-housing.org (https://www.faith-housing.org) (Feelf free to explore).
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27
National Coffee Association | NCDT Reports - Brand Identity + Report Design
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43
CITYBUILDER | Print Design + Brand Identity
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33
Cultivate & Co Homes Brand and Website | Real Estate
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30
Brand Identity | UX/UI | Social Media Campaign
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37
Brand Identity for Climate Solutions Lab Fluxscapes
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46
Brand Identity and Webflow Website for SYZYGY Media