Freelance Typographers in CharlotteFreelance Typographers in Charlotte
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Chelsi Architzel's avatar
Chelsi Architzel
proCharlotte, USA
Experienced Brand and Graphic Designer
5.0
Rating
2
Followers
Experienced Brand and Graphic Designer
Cover image for Rachel Hiemer makes prints that
Rachel Hiemer makes prints that feel like the natural world translated into ink, in a way that feels botanical, hand-cut, and quietly alive. 🌿 An artist herself, Rachel knew exactly what her niche was and how to create art for it, but she was lacking a full visual suite that gave her confidence in what she already knew – her namesake ✨was✨ her brand. For this project, I built Rachel's brand identity and narrative around the same natives and wild flowers that Rachel found herself always returning to in her work. The primary logo mark centers on an illustrated echinacea, drawn in her own linocut vocabulary, then refined into something that could live at any size, on any surface. A script wordmark moves smoothly alongside it with the same loose energy as her printed line work, and a set of secondary marks give the brand room to breathe across different contexts and tiled backgrounds. For the color palette, I chose hues that nod to a garden in full bloom: marigold, periwinkle, soft pink, and eucalyptus. I intentially chose colors that feel bright and bold not only by themselves, but belong together the way that wildflowers do. The result was a visual identity for a personal brand that feels grown, not assembled. By using elements from Rachel's own artwork, her brand's logo and identity feels unmistakably hers before you've even read her name. 🎨
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56
Cover image for To elevate the Eden Brothers brand when
To elevate the Eden Brothers brand when aiming to ramp up marketing in preparation for Spring Dahlia Pre-sales, I moved away from standard e-commerce layouts in favor of a "living gallery" concept. By pairing the brand's established colors, such as a deep moss-green palette with ornate gold frames, I designed both email and social paid creative that transforms something as simple as seasonal flower tubers into a curated masterpiece, drawing the viewer and enticing them to shop now. This visual identity balances the wild, organic beauty of the dahlias with a structured, architectural typeface for a high-end, professional finish.
0
157
Cover image for Fern & Folly is the
Fern & Folly is the kind of plant shop you walk into and immediately want to live inside. Warmly lit, a little wild, and chock full of things you didn't know you needed. The problem was their branding didn't say any of that. F&F came to me with a great name, a loyal customer base, and almost no visual identity. My job was to build something that matched the energy already in the room and could scale as the business (and plants!) grew. I designed Fern & Folly's full identity system around a small set of bold, reusable shapes. Those shapes do everything, everywhere: they live in the logo, the iconography, the surface patterns, the hang tags, the packaging. The whole brand pulls from the same visual vocabulary, so every touchpoint feels like it belongs. As a result, I built the missing piece for a brand that already has strong roots, making sure that they show up exactly as intended no matter where they're seen. The color palette is distinctive without being too loud, and beautifully alive in the same way the shop is — a little overgrown, in the best way.
2
1
98
Cover image for ELLE By Me Wholesale Kit Packaging Design
ELLE By Me Wholesale Kit Packaging Design
0
0
Typographer(1)
Morgan Bryson's avatar
Morgan Bryson
Charlotte, USA
Designer, Illustrator, Lettering Artist
Designer, Illustrator, Lettering Artist
Cover image for Origin Story
Origin Story
0
3
Cover image for Magazine Design and Layout for Restaurant Guide
Magazine Design and Layout for Restaurant Guide
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2
Cover image for Studio Sloan: Brand Identity
Studio Sloan: Brand Identity
0
4
Cover image for Book Cover Designs
Book Cover Designs
0
4
Typographer(1)
Mark Branecki's avatar
Mark Branecki
Charlotte, USA
Brand & Web Designer (Logo, Framer & Shopify)
New to Contra
Brand & Web Designer (Logo, Framer & Shopify)
Cover image for Social Media Post for Socie
Social Media Post for Socie Spa This was one of the first major luxury spa brands I had the opportunity to collaborate with, opening the door to new challenges and marking my first hands-on experience in the beauty and wellness industry.
1
67
Cover image for Analytics Dashboard Beastinsights is an analytics
Analytics Dashboard Beastinsights is an analytics tool designed specifically for Amazon sellers and vendors. It empowers businesses to optimize their product listings, increase visibility, and track sales effectively. What I did on the project. ✔️ User flow, user and market research. ✔️ Prototyping. ✔️ Visual design ✔️ Styleguide and tech requirements for developers.
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3
27
Cover image for Fashion Ecommerce website UI/UX Design A
Fashion Ecommerce website UI/UX Design A modern fashion clothing e-commerce website designed to deliver a clean and engaging shopping experience. The layout focuses on strong visual hierarchy, spacious grids, and high-quality product presentation. Clear navigation and well-structured sections make browsing and product discovery effortless. A minimal color palette, consistent typography, and refined components create a polished and premium look across all screens.
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1
18
Cover image for Digital Agency Landing Page Design I
Digital Agency Landing Page Design I have meticulously crafted an engaging digital landing page using Figma, bringing together striking design elements and intuitive navigation to create a visually appealing and user-friendly experience.
1
1
26
Typographer(1)
Lyndsey Crowe's avatar
Lyndsey Crowe
Charlotte, USA
“Good art inspires; Good design motivates.”
1x
Hired
3
Followers
“Good art inspires; Good design motivates.”
Cover image for Graphic Design Portfolio - Resume Section and TOC
Graphic Design Portfolio - Resume Section and TOC
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19
Cover image for Digital Drawings
Digital Drawings
2
19
Cover image for Brand Design: Yugen
Brand Design: Yugen
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58
Cover image for Brand Design and Social Media Content: Planista
Brand Design and Social Media Content: Planista
0
12
Typographer(1)