Prototyping with real-world scenarios, even fictional ones, is one of the best ways to sharpen skills, so here's a "client-style" exercise: a website hero animation.
Keeping motion clean in hero sections is trickier than it looks. Every bit of movement needs to earn its place, or it just competes for attention instead of drawing people in.
This is a mockup solar flower hero, built and rendered in Blender using Eevee for fast real-time iteration. The animation itself is intentionally simple and the real focus here was on the rigging setup driving it.
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Testing out some variants of Blender’s new built‑in materials. Making something pretty feels almost effortless right now!
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Pushed motion blur to the extreme on this one to give the cardboard tube mockup a punchy, kinetic feel rather than a static product shot. Built and rendered entirely in Blender, using exaggerated blur to show motion while keeping the packaging design legible.
Some exploration for an upcoming project.
I wanted to see if it was possible in Rive to have both a static, idol clock icon set to 10:10, which then would update to the live time on hover. Turns out you can!
The secret ingredient in this was using an Interpolator within Rive to ease the hands to the live time, rather than jump instantly. Together with Data Binding and basic JavaScript, we get this.
Any interest in a quick tutorial for this?
Is it too hot for a ginger?
Look up a cities weather and see if it's safe for a ginger to go out in.
This is my submission for the Rive (https://www.linkedin.com/feed/#) x Contra (https://www.linkedin.com/feed/#) Character Challenge.
This let's you look up a cities weather and see if it's safe for a ginger to go out in. Ginghee, our character, reacts in real time to the temperature data. It connects to weather API, so the data is live and the Rive animations update instantly.
Silly ideas are the best.
Digital Marketer, Brand Communication, Growth Marketer
Digital Marketer, Brand Communication, Growth Marketer
Digital Marketing — Nishk Jewellery
Managing end-to-end digital marketing for Nishk Jewellery (nishk.co.uk (http://nishk.co.uk)), a UK-based jewellery brand positioned around affordable luxury and everyday elegance. Operating with an organic-first strategy on a lean budget, the work spans:
Social Media Content — Creating platform-native captions and copy for Instagram, Facebook, and TikTok across ongoing product launches and seasonal campaigns, tailored to each platform's tone and format
SEO & Product Optimisation — Optimising product titles, descriptions, and metadata on Shopify for search visibility, including Google Merchant Centre feed management
Organic Growth Strategy — Building traffic through content marketing, Pinterest, Google Business Profile, engagement strategies, and community-building — without paid advertising
Copywriting — Brand voice development and consistent copy across all touchpoints, maintaining a tone of accessible sophistication
The focus has been on growing an authentic online presence and driving consistent organic traffic to the store through strategic content and platform-specific marketing.
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ThisRapt is a hospitality Marketing Company. A Complete Growth Marketing from SEO to Email Marketing and Content Marketing.
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Stro entered a competitive meeting recording market dominated by bot-based solutions (Otter, Fireflies) but with a fundamentally different approach: no bots, complete privacy, Mac-native design. The startup faced several critical challenges:
Zero marketing budget - All growth needed to be organic
Aggressive timeline - 500 subscribers required in 2-3 months
Crowded market - Established competitors with significant market share
Complex positioning - Technical privacy advantages needed translation to user benefits
Mac-only limitation - Platform constraint requiring strategic advantage positioning
The core question: How do you build rapid, sustainable growth for a privacy-first productivity tool without paid advertising in a market dominated by well-funded competitors?
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Growtality — SEO, Website Design & Growth Strategy
Growtality came to us at a stage where their digital presence wasn't doing justice to the product they had built. The website lacked conversion intent, organic visibility was near-zero, and there was no structured growth framework in place. The brief was clear: fix the foundation, then build on it.
Website Design & CRO
Rebuilt the site architecture with a conversion-first approach — restructuring the user journey, tightening messaging hierarchy, and reducing friction at key decision points. Page load performance was improved by 40%, and the redesigned landing pages saw a 28% uplift in on-page engagement within the first 60 days post-launch.
SEO
Conducted a full technical and content audit. Identified and resolved crawl issues, improved internal linking structure, and built a keyword strategy targeting high-intent, mid-competition terms relevant to their niche. Within 4 months, organic sessions grew by 65% and 14 target keywords moved onto page one of Google Search results.
Growth Tactics
Layered in growth experiments across the funnel — from top-of-funnel content plays driving qualified traffic to bottom-of-funnel retargeting and lead capture optimisation. Implemented behavioural tracking via GA4 and Hotjar to inform iterative improvements, turning the site from a brochure into a working acquisition asset.
The engagement demonstrated what a joined-up approach across design, SEO, and growth strategy can deliver — not just traffic, but measurable business outcomes.
NPO 3PM OOH Work.
Company - d8
Animation - Me
Design - d8
20 different sizes in two versions.
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Take on Tomorrow Podcast for PwC
Company and design: d8
Animator: Me
Editing short videos from a longer podcast format and adding animated intros and outros, key informationa and subtitles. Weekly Podcast, required fast turnaround of assets, editing and sound to complete on time.
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Company: d8.
Company: Penguin Books
Animation: Me, Sarah Buchan-Innes
Art Direction: Laura Laville, David Beattie
Illustration: Linda Trivet
Account Manager: Keren Ibbostman
It was a pleasure to collaborate with the team at D8 to animate these stunning illustrations for Richard Osman's new book, "We Solve Murders."
These animated illustrations were showcased on television and social media in the lead-up to the book's release. I particularly enjoyed animating Trouble the cat and the title reveal. We then created work for the paperback edition and a special, festive holiday social video with Trouble the cat in a santa hat.
The title lockup took inspiration from murder scene outlines and which then fill in with a liquid looking effect.
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Animation: Me, Sarah Buchan-Innes
Illustration: Gordon Beveridge
Account Manager: Rosie Street
Music and Creative Direction: David Beattie
It was such a privilege to bring these super fun colorful illustrations to life. Inspired by the Summer of Love-style psychedelia and the cool animation styles of that era, I had an absolute blast diving into every tiny detail to make them burst with personality.
Using the beat as an anchor to time each movement was really importnt. Then, taking each item and offsetting an path or a section really brings it to life.
I used C4D's sketch and toon feature to create this swirling effect. It was such a cool addition!