Animation: Me, Sarah Buchan-Innes Illustration: Gordon

Animation: Me, Sarah Buchan-Innes Illustration: Gordon Beveridge Account Manager: Rosie Street Music and Creative Direction: David Beattie It was such a privilege to bring these super fun colorful illustrations to life. Inspired by the Summer of Love-style psychedelia and the cool animation styles of that era, I had an absolute blast diving into every tiny detail to make them burst with personality.

Using the beat as an anchor to time each movement was really importnt. Then, taking each item and offsetting an path or a section really brings it to life. I used C4D's sketch and toon feature to create this swirling effect. It was such a cool addition!