I’ve been reviewing a lot of SaaS visuals lately, and most founders try to cram an entire dashboard into one frame. It shows the product, sure… but it doesn’t tell the story.
While building this moodboard, the examples that stood...
What if McDonald’s dropped a high-fashion line? That’s the story I brought to the Relume Design League semi-finals.
The bonus challenge: build a dark-themed experience. I decided to flip a brand everyone knows and see what happens when you treat it like a luxury label.
𝙒𝙚 𝙙𝙞𝙙𝙣’𝙩 𝙟𝙪𝙨𝙩 𝙡𝙖𝙪𝙣𝙘𝙝 𝙖 𝙗𝙧𝙖𝙣𝙙 𝙨𝙩𝙪𝙙𝙞𝙤.
𝙒𝙚 𝙡𝙖𝙪𝙣𝙘𝙝𝙚𝙙 𝙖 𝙗𝙧𝙖𝙣𝙙 𝙨𝙮𝙨𝙩𝙚𝙢 𝙗𝙪𝙞𝙡𝙩 𝙛𝙤𝙧 𝙛𝙤𝙪𝙣𝙙𝙚𝙧𝙨.
Moveforth was shaped by the kind of work founders kept asking us to do:
“I need a logo for my startup.”
“I need presence,...