Built out the content and copy for a social campaign for Windy Studios x Planned Parenthood.
This is a overview of a project from inception --> branding --> social strategy --> execution --> completion.
This passion project was crafted as part of my application to CHANI. Dive into this case study to explore my creative process and the completed assets.
Here's a look at some content and copywriting work I have done for a sustainable (and very colorful) knitwear brand.
What is it? A workbook. Who's it for? My client who started her online teaching career. Why? To give away free value while collecting email addresses <3
Short-form video content can be so daunting, but it doesn't have to be. Learn how to create fun content and stay true to you.
Take the guesswork out of your approach to social media.
In this article, I'll walk you through how to develop content pillars for your social media account and why they are so important.
These are the four main mistakes your brand is making on TikTok.
Being trendy is a tool, not a strategy. In this article, we talk about the difference between being on-trend and being too trendy as a brand on social media.
I know short-form video content (TikTok, Reels, etc) can be intimidating. Let's talk about how to use KPIs to guarantee social media success.