Portrait layout for me. It feels more memorable and emotionally engaging.

Portrait Layout

Potrait

Portrait layout is better because it feels more natural to the eye and gives you more options for the content (image, video or even a GIF) that can introduce the brand very well

love the portrait layout!

The wide layout is very near the hero. The portrait has a better design proportion

Wide layout feels empty, will go with portrait layout

Portrait layout looks better

The portrait layout looks much better

Portrait Layout gets my vote Placing the models prominently above the fold creates immediate trust while keeping the CTA buttons super clear.Did you generate the model visuals with Adobe Firefly directly?

🎉 🎉 🎉

Portrait Layout 👍

had to choose, this is so clean and perfecto

I'd say both are good, Wide one focuses on more 'Build your routine' while other one serves primary and seconday actions very well. if building routine is the primary goal for the business & end-user I would go with first with elegant typeface.

My vote t Portrait layout. As it reads stronger to me the asymmetric split gives the copy room to breathe and lets the image carry full emotional weight, while the shorter, punchier headline ("Skin that feels like itself") lands with more clarity than the centered version's longer line.

Close your eyes and go for the portrait version.

Portrait for sure.

wide one, feels more like a brand than an ad

Voted Portrait 👍

Wide layout feels so much closer to calm, balanced than portrait does, that editorial pacing does a lot of work. Was the client on board with losing the immediate face-first hook, or did you have to make the case for it?

Wide layout feels so much closer to calm, balanced than portrait does, that editorial pacing does a lot of work. Was the client on board with losing the immediate face-first hook, or did you have to make the case for it?

Something about the wide layout..

I feel the portrait layout is well detailed than the wide layout

I suggest the wide layout cause the first one make me focus only one the hero image

The portrait layout for me, the way it comes together is so good

The first hero section

Portrait layout stand out more

What an eye-catching concept! Super useful and innovative design.

Wide layout for me

Portrait layout is the only correct answer for a Skincare brand. The images matters as much as the text for a first impression, so portrait mode works perfectly