Empower Community Branding with Inclusive Identity Design

Empower Community Branding with Inclusive Identity DesignEmpower Community Branding with Inclusive Identity Design

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Njabulo Less Mundane

pro

• 2d

Shared Ground | Brand Identity Concept Brand concept by Less Mundane

Shared Ground is a walking community 🚶🏽built around openness, inclusion, and belonging. A simple idea: shared movement creates shared connection.

The identity was designed to feel rooted, engaging, and welcoming, using emotive, connection-led colour and open typography to reflect community and shared space.

A brand system intended to live naturally across social, signage, apparel, and digital touchpoints.

Role: Brand Identity, Art Direction Focus: Community branding, visual systems

Graphic Design Social Content Design branding brand brandingstudio Brand Design Art Direction Creative Direction Adobe After Effects Adobe Illustrator Adobe Photoshop

Chavi - Brand Designer

max

• Mar 5

After Brew - Cafe Brand Identity After Brew is a cafe made for the creators, where presence matters more than productivity. The walking cup illustration introduces humanity into an otherwise minimal system. It represents creativity and growth, subtly reinforcing the idea of “what comes next” Let me know if you like it!

Brand Design brandidentity Adobe Illustrator

Simply7 Studio

pro

• Mar 6

After brew looks like a cult brand

Alex Aperios

pro

• Mar 5

Some weeks, I'm helping a founder launch an AI product. The next, I'm rebranding a media company or a creative studio. No two projects look the same. That's intentional. Same studio. Completely different stories. A brand isn't a template; it's a reflection of what a business is trying to say and who it's trying to say it to. The moment you start boxing everything into the same gradients and tech graphics, you stop designing brands. You start manufacturing them. Every project deserves its own language. That's what makes it memorable. What story is your brand actually telling?