A few weeks ago, I shared a little preview of this project here and it received so much love from...A few weeks ago, I shared a little preview of this project here and it received so much love from...
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A few weeks ago, I shared a little preview of this project here and it received so much love from the community. I really appreciate all the support 🤎
The full case study is now live. You can see the process behind this homeware brand identity and the development of a timeless visual world for a lifestyle brand.
Hope you enjoy exploring it!
Post image
TLG's avatar
calming, classy & tasteful.
Chantal's avatar
Thanks!
Nazar's avatar
Yasno Design Agency logo
been waiting for this one
Chantal's avatar
Worth the wait? 👀😊 Thank you!
Maty's avatar
The paper texture on that card almost reads tactile through the screen, that's not easy to pull off in a flat mockup. For a homeware brand built around timeless, how do you keep the identity from just looking dated in five years instead?
Chantal's avatar
For me, making a brand timeless is about focusing on the brand expression rather than a specific trend or style that's popular right now. For the logo specifically, I try to avoid excess and keep the rest of the brand elements adaptable and meaningful enough to evolve without losing identity.
Marharyta's avatar
Great work
Chantal's avatar
Thanks!
Prem's avatar
Looks premium.
Chantal's avatar
Thank you!
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The network for creativity
Join 1.25M professional creatives like you
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Creatives on Contra have earned over $150M and we are just getting started