This brand wasn’t designed to “look cool.” It was designed to belong. I led the brand designThis brand wasn’t designed to “look cool.” It was designed to belong. I led the brand design
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This brand wasn’t designed to “look cool.” It was designed to belong.
I led the brand design for Celsior Luxe; a streetwear brand built for people who live between anime frames and blockchain blocks. Instead of forcing Web3 and anime into one noisy mix, the logic was simple: let each culture breathe. Separate collections. Clear signals. No filler arcs.
Every visual choice pulls from power, identity, and progression; like a main character leveling up. Not merch. Not trends. A uniform for a culture that gets it. Check full casestudy here: https://www.behance.net/gallery/226697779/Celsior-Luxe-Brand-Identity
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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started