Brand Identity Design — Health, Wellness & Female Empowerment A space built by women, for women. My job was to give it an identity worthy of its purpose. This project called for a chromatic and typographic system carefully crafted to communicate transformation, sophistication, and warmth — without compromising visual cohesion across touchpoints. What was developed: — Semantic color palette with 8 calibrated tones: cream, nude, burnt rose, mauve, warm brown, and a 4-stop gold scale — each color assigned a functional role within the visual hierarchy — Typographic system built on italic serif display, spaced small caps for subheadings, and light sans-serif for body copy — creating editorial rhythm and femininity without sacrificing legibility — Logo system with primary, reversed, and colored-background variations, including clear space rules and misuse guidelines

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Bandarra Media Agency

Creative Social Media Manager & Content Creator