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A lot of products don’t have a feature problem.
They have a decision problem.
Too many actions.
Too many priorities.
Too much competing for attention.
Good product design is not about adding more.
It’s about making the right things easier to notice, understand, and act on.
That’s where better product decisions create better user experiences.
#ProductDesign #UXDesign #SaaS #UIUX #DigitalProducts
The real estate dashboard example makes the point well, four metric cards up top instead of ten means the agent actually looks at them.
The real estate dashboard example makes the point well, four metric cards up top instead of ten means the agent actually looks at them.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Icon cards for me, bouquets are such a visual purchase that a scannable icon beats reading "small/medium/large" every time. Did the compact chips version convert worse in testing, or are you still gathering data on that?
“Or similar” leaves a lot to the imagination.
A few billboard designs I made for Sync as part of the rebrand. The campaign centres on a simple promise: the car you see is the car you drive.
I kept that message big and direct, with the cars up close and enough pink to make you look twice.
The way the oversized promise carries through the pink palette is really effective—the close-up crops make the car feel immediate without losing the campaign idea.
A SaaS website can explain every feature perfectly and still leave one question unanswered:
Why should I care?
That's why CORESPACE includes Stories.
Instead of only describing what the product does, Stories give those features context — showing how they're used and what they make possible.
Features explain the product.
Stories make it relatable.
The “why should I care?” framing is exactly the right antidote to feature tours. Turning real team stories into the connective tissue between the product and its impact makes the homepage feel human, not just informative.