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Most gaming studios by default go with loud neons, aggressive shapes, and cluttered graphics. For Thorn, I went the opposite way, pure visual restraint.
Built a clean, modern wordmark paired with a dark palette, a sharp burnt orange accent, and locked-in brand guidelines so the identity stays consistent everywhere.
You can check out the full case study here: ThornCaseStudy
Really well put together!
Appreciate it thanks!
Good
the difference from the norm you named speaks volumes, the polish here almost gives a sort of chrome feel to the text! excellent.
Appreciate it, glad you like the approach.
Going quiet and restrained for a gaming brand is a genuinely bold call when the whole category defaults to loud neon. Did you have to talk the client into that restraint, or were they already tired of the usual aggressive gaming look?
The client wanted to go in this direction, and I was totally down to go this path and not blend in with all the neon signs.
Betting on restraint for a gaming brand takes real conviction given how saturated that neon look has gotten. My guess is the client came to you already burnt out on it rather than needing convincing, does that track?
Right on track with the guess, it was a good experience working with him.
Excellent design sense, well executed 👍
Thank you!
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I developed a digital-brutalist direction with retrofuturist touches - oversized typography, hard contrast, pixel textures, raw layouts, blue gradients, and controlled motion.
I worked with Arash Attar and the ICME team across the landing page and parts of the wider product interface. This video focuses specifically on the landing-page experience.
The goal was to:
— Explain tokenized private-company equity more clearly
— Create a memorable visual identity for the product
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— Make financial technology feel ambitious rather than conventional
Would this visual direction make you want to explore the product - or should financial platforms feel more restrained?
This is amazing, man.
Good job!
New project LIVE!
Lumora Skincare – a beauty brand website designed & developed in Framer.
Lovely!
You spend 6 figures on a brand tracking agency. They spend three months "running the wave." You get a 100-page slide deck that tells you what happened in Q2 while you’re already halfway through Q3.
That’s a post-mortem, not a strategy.
We built the identity and product framing for Timelaps to represent the opposite: continuous visibility.
Research-grade data from 4,000+ consumers, flowing in real-time. No "waves", no dusty decks, just an always on dashboard that shows you if your marketing is actually landing before the budget is gone.
If you’re still waiting 90 days to see if your brand is growing, you’re flying blind.
I have to say, You leave an ipression everytime you appear in my feed. You have got great taste Daniel💪
