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Taste Test
Same type of content. Two completely different design systems.
One is dark and cinematic, minimal type, deep gradients, one glowing accent doing all the work.
The other is bright and energetic, bold colour, playful 3D elements, and a lot more visual detail.
Neither is "better", they speak to different brands and different audiences. That's the real skill: matching the design language to who's meant to feel it.
Which direction pulls you in 👇
#carouseldesign #branddesign #visualidentity
5 votes
Ends in 1d
always minimalism
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I personally love the soft blue and white version the most. Nice to scale it into the brand campaign or ad video 😃
Small visual changes can completely change how a product feels.
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I prefer A. The hero section grabs my attention immediately.
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Leaning toward the straight waves with Hubot Sans, it reads calmer and more "trustworthy service" for an AC brand, whereas the angled version feels a bit more like a tech startup. Is the client leaning premium/luxury or more everyday reliable with this rebrand?
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