Get Lost is a folk fusion festival built around music, nature, and the idea of wandering into som...Get Lost is a folk fusion festival built around music, nature, and the idea of wandering into som...
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Get Lost is a folk fusion festival built around music, nature, and the idea of wandering into something unexpected.
I developed the identity as a full visual world, mixing folk references with expressive typography, organic illustrations, collage, and textures inspired by the outdoors.
The system extends across posters, signage, editorial pieces, digital content, and merchandise, creating a festival experience that feels immersive, spontaneous, and full of discovery.
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