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What happens when a brand needs to feel premium without feeling expensive?
That was one of the key challenges behind Yogge, a growing frozen yogurt brand in Southern Mexico.
From the initial identity to the mascot, social media and franchise materials, we helped build the brand from the ground up.
Now with four locations, this project has become an ongoing creative partnership. Check it out
premium without expensive is such a hard brief
such a fun mascot, great work!
Love these.. . and i want one yogge too
Looking premium💯
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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That's great case study that's really a great job 🎉🎉🔥🔥
Does an AI brand still need to look like an AI brand?
Lupr helps small and growing businesses adopt AI without the complexity, so the identity needed to do the same.
We built a clean, approachable system around movement, connection and continuous improvement, without leaning on the usual futuristic tech clichés.
The idea was simple: make AI feel like useful business infrastructure, not something you need to be an expert to understand.
As AI becomes part of everyday business, do you think brands still need to visibly signal “AI”?
Full case study below 👇
Great design it feels alive 🎉🎉❤️❤️
Premium doesn’t have to mean boring.
Monsieur started with a clear ambition: build a grooming brand that felt elevated and confident, without slipping into the usual world of black packaging, old-school barbershops and overly masculine clichés.
So we built the identity around a different kind of luxury. Refined, warm and full of personality.
A brand that can sell grooming products today, but has enough range to grow into something much bigger tomorrow.
Do you think premium brands are finally moving away from the idea that luxury has to feel serious?
Full Monsieur case study now live 👇
Monsieur avoiding black barbershop clichés while still feeling premium is a hard lane for grooming. Warm personality with room to grow beyond SKUs feels like the win.
