Not every project ends with a launch. Sometimes, the work is good. The direction is clear. The co...

Not every project ends with a launch. Sometimes, the work is good. The direction is clear. The co...Not every project ends with a launch. Sometimes, the work is good. The direction is clear. The co...

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Yonatan Efrem

pro

• 4h

Not every project ends with a launch.

Sometimes, the work is good. The direction is clear. The conversation is productive. And then the timeline doesn't quite line up.

That was the case with Cylindrique.

The project ended before we could take this concept all the way through, largely because we couldn't find alignment on the timeline. That's part of working in design. A good creative process still needs a practical agreement around time, feedback, and decision making.

But I didn't want the concept to disappear with the project.

The idea started with something deliberately simple: a cylinder.

From there, I explored how that form could become a modern industrial mark for an AI company, using geometry, segmentation, negative space, and perspective to create a sense of structure and depth.

No generic AI symbols. No unnecessary complexity. Just a system built from one strong form.

I would have liked to see where the identity could have gone with the full process.

Still, some concepts are worth showing even when they don't become the final answer.

Not every design has to become a brand to be worth making.

#Cylindrique #LogoDesign #BrandIdentity #AI #TechBranding #IndustrialDesign #LogoConcept #DesignProcess

Brand Design Logo Design Graphic Design Adobe Illustrator Adobe Photoshop Figma

Byamukama Elia

• 3h

Nice

Yonatan Efrem

pro

• 3h

Thanks man

Karan | Brands & Websites

• Sep 7

Can't get over this, will be sharing more

Adobe Illustrator Visual Design Brand Design

Oriola Semilore

• Sep 7

A strong and sophisticated e-commerce concept that makes the product the hero. The bold typography, sculptural 3D visuals, and responsive layouts create a premium editorial feel while keeping the user experience clear and engaging. Excellent balance of art direction, UI design, and visual storytelling.

Klym Yevtushenko

pro

• Aug 26

NUVO Furniture — Sculptural Furniture E-commerce Concept 🪑✨

NUVO is a contemporary furniture website concept built around one idea: let the product become the experience.

At the center of the concept is Plush Bold — an expressive statement chair designed to feel more like a...

Hanna Savostianova

pro

• Sep 7

Working on two versions of the hero section for AgroLoop - a platform that helps farmers track soil, yield, and water use in real time. Split layout - text on the left, a big field photo on the right. Full-width layout - one large field photo behind the headline, with a dashboard card overlapping the bottom.

Which one do you like more?

Figma

27 voted

39%