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Before vs After — because buyers don’t fall in love with “raw.”
They fall in love with perfection.
#BeforeAfter #RealEstateEditing #PhotoTransformation #HDRRealEstate #EditingMagic #PropertyPhotos #RealEstateMarketing #PhotoEditor #VisualUpgrade
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Product first or brand first? 🤔
We're cutting the promo reel for our case study and can't agree on its start. ✨
Which product ad opening would make you stay past the first 3 seconds?
Vote and tell why! 👇
Product DesignSoftware DevelopmentAdobe After EffectsCinema 4DFigmaBrand DesigncreativeaiworkflowUX Design
15 voted
25%
46 voted
75%
61 votes
Closed
I think both is important, but good product first.
Both on-brand. Just two different sides of the same story.
Which color would make you trust "better spaces, a healthier you" more? 👇
44 voted
100%
0 voted
0%
44 votes
Closed
after presenting more brand directions than I can count, one thing I’ve learned: I never jump straight into showing the visuals.
first I want to establish what we're actually trying to solve.
what we heard from the client. what they want to be known for. where they sit in the market. what needs to feel different.
then the big idea, and how it translates into type, colour, imagery and graphic elements.
only then the designs.
context changes how you judge the work.
