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Taste Test
Product first or brand first? 🤔
We're cutting the promo reel for our case study and can't agree on its start. ✨
Which product ad opening would make you stay past the first 3 seconds?
Vote and tell why! 👇
Product DesignSoftware DevelopmentAdobe After EffectsCinema 4DFigmaBrand DesigncreativeaiworkflowUX Design
15 voted
25%
46 voted
75%
61 votes
Closed
I think both is important, but good product first.
It's actually so important ⚡
Orb all the way for me 🔮 that little pop out of the phone made me stop and rewatch it twice
We're glad you liked it 😉⚡
Going with the first option. If I were the one buying the tool, I'd want to see the product in the first second, otherwise I'm already scrolling 😅
Makes a lot of sense 💯✨
Was it made in Cinema 4D? The orb material looks so good 👀 I'd actually put it in the end the reel 🔥👍
Yep, Cinema 4D 🔮 Thank you! Orb as the outro is honestly a great idea, adding it to our list 🔥
It strongly depends on what exactly do you present, who's the target audience etc. As of just eye-catching story - the logo drives more attention for sure!
Your feedback means a lot to us 🔥⚡
"Logo Orb Pop-out" is amazing work; which one do you like most?
Logo Orbit pop out is better ❤️❤️
wooow , I really love it
We appreciate it a lot 🔥😍
Logo orb pop out😍
I like the animation on the right, but if I were your potential client, I'd definitely be drawn to that SaaS dashboard showcase on the left. 👀✨
Thanks so much! 🚀
I am impress with the "Logo Orb Pop-Out" outcome here!!
Orb all the worked for me 🔮 that little pop out of the phone made me stop and rewatch the video also stayed to watch to expecting an ending
I’d pick 2 — Logo Orb Pop-Out. It creates more curiosity right away and feels more distinctive, which would make me want to watch beyond the first few seconds. 👌🔥
I loved Logo Orb Pop-Out version. It is flowing that clean and professional.
Outstanding work !
Obviously Logo Orb. It is interesting.
Logo orb pop-out grabs attention.
I’d go with Product First. Showing the product immediately creates curiosity and gives people a clear reason to keep watching, while the brand can build into the story afterward.
When starting a video, it’s important to ease viewers into the product. Jumping straight into dashboard screens or complex visuals can be confusing, jarring, and pull them out of the experience. Starting gently by introducing the title and name of the product, then saying...
Voted Flying Screens, and an unpopular take: brand-first openers are overrated for case-study reels. Nobody stays three seconds for a logo they do not know yet. Show the product doing something and earn the logo at the end.
Nice work👏🔥🔥
Tysm 🚀🔥
i will go with flying screen
Sick animation
I'm late again :🥹️️️️️️
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