I made an app.

A slightly different project for me.

For years, I’ve tracked my daily habits using an orange Post-it note. Write down what I want to get done, tick it off, start again tomorrow.

I’d tried habit tracking apps, but always ended up back with the Post-it. I didn’t need dashboards, streaks, graphs or endless features. I just wanted something simple.

So I decided to build it myself.

Takto is my first iOS app — designed and built from scratch, taking it from an idea and some early Figma designs through to a real product on the App Store.

As a UX designer rather than a developer, a big part of the project was seeing how far I could push myself outside my usual role, using AI to help me actually build and ship the thing rather than stopping at a prototype.

The result is deliberately small. Add your habits. Do them. Tick them off. Your progress gradually fills the screen throughout the day.

No grand startup plan behind it. I wanted to make something I’d genuinely use, learn how to build a real product, and actually get it out into the world.

Quite nice seeing something that started as an orange Post-it sitting on my desk become an actual app. https://apps.apple.com/us/app/takto/id6796480445 #UXDesign #ProductDesign #iOSDesign #AppDesign #IndieApp #BuildInPublic #AIDesign #Takto

Clean design👍

Static ad creatives for DTC wellness patch brands scaling on Meta. GLP-1 weight loss patches, sleep patches, energy patches — I know this fast-growing niche. I build concepts around mechanism-of-action visuals, before/after transformations, ingredient callouts, and "why patches beat pills" comparison formats. Strong hooks targeting pain points: stubborn weight, poor sleep, low energy. Compliant copy that converts without triggering Meta ad restrictions. I research competitors, study trending angles, and deliver scroll-stopping creatives from scratch. Full funnel: cold, warm, retargeting.

Love the variety here. The bold layouts and different visual directions make the concepts feel really engaging.