Can't believe this was already a year ago — finally organized it properly.

This was a full brand identity for a food-focused creative agency, Soul & Pepper, built from scratch. It's since been paused, which might not look like a "success," but it's still one of my favorite projects from last year. So I went a bit deeper on the process and details — hopefully it shows what we built together and keeps it alive, at least on this page. The ending of the case study even got a little personal, because I was so genuinely involved in this one and it meant a lot to me in all kinds of ways. And that's kind of why I wanted to share it.

Check it out 💁‍♀️