Tehreem Fatima - Graphic Designer | ContraWork by Tehreem Fatima

Tehreem Fatima

Visual Designer • Brand Identity • Graphics • AI

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Islamabad, Pakistan

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Islamabad, Pakistan

Cover image for Day 2 of learning something

Day 2 of learning something new about designing. I know this is very basic but also very important: - One clear focal point. Every great design should have one obvious place for the eye to land first. If everything is trying to get attention, nothing gets attention.

Cover image for I came across this launch

I came across this launch post on X and thought to redesign it. Here’s why I think the redesign works better: - Stronger visual hierarchy → your eyes instantly know where to look. - Better use of white space → less clutter, more impact. -Clear message prioritisation → one idea, one goal. -Higher contrast & readability → easier to scan in seconds. -Cleaner typography & composition → modern, premium, and more memorable. Good design isn’t about adding more, it’s about making the right thing impossible to miss. What do you think? 👀

So i took a small challenge: Can visuals communicate without a single word?I kept the product the same and let the visual identity do all the talking and u can very clearly see that 1-Confidence 2-Calm 3-Mystery 4-purity…

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Web page design

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Cover image for Hey guys! wanted to share

Hey guys! wanted to share a little brand concept I've been playing with "Crimson & Citrine," a luxury dessert & coffee lounge. The challenge I set for myself: luxury and color usually don't mix, luxury tends to mean muted, neutral, safe. So I picked two colors that shouldn't work together on paper (deep oxblood crimson + citrine gold) and built the whole identity around making that contrast feel expensive instead of loud. Signage, packaging, menu boards, merch, all one system, one mood. 🍷☕ Indulgence, undiluted.

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