I've been testing a new app design workflow this weekend, and it feels fundamentally differentI've been testing a new app design workflow this weekend, and it feels fundamentally different
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I've been testing a new app design workflow this weekend, and it feels fundamentally different from how I've worked for the past 20 years.
Normally my process looks something like:
Idea → Sketch → Figma → Prototype → Handoff → Build
This time I skipped most of it.
I wanted to see how far I could come without Figma using Codex. My first prompt was simply:
"Create a meal-planning app using the Build-iOS-App plugin."
It built a full app for me, but the first version was very generic, so I gave it a few design references and some visual guidelines and asked it to generate 3 different design mockups. Codex generated new design directions, I picked one and it applied the directly to the working prototype.
Mindblown. But then I asked it to create a logo inspired by another food app.
It did and even implemented it into the app directly together with an app icon. 
No Figma involved.
As if this wasn't enough I was also testing a setup that exposes the iOS Simulator directly inside Codex using serve-sim.
That meant I could review the running app, click on areas I didn't like, leave comments such as "too much space here", and have Codex update the implementation directly.
No alt-tabbing between Xcode, simulator and Codex just to explain a simple detail.
Within about an hour I had a working prototype, visual design direction, branding, app icon, and multiple design iterations.
The quality wasn't perfect, but that's not what stood out to me.
What stood out was how little time I spent creating design artifacts.
Most of my time was spent reviewing, directing, and refining.
For early-stage product exploration, this felt less like designing screens and more like art directing a system.
I'm not convinced tools like Figma are going anywhere, but I do think workflows are changing much faster than most of us realize.
Has anyone else been experimenting with similar design-to-code workflows?
Nikita's avatar
YoungYosha logo
good job!
Shivil's avatar
Valuable experimentation and exploration.
Rasel Alam's avatar
Good work
Frederik's avatar
Thank you :)
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