Prepared for: Peak Motion Role: Brand Strategy & Creative Consulting Deliverable: A comprehensive...Prepared for: Peak Motion Role: Brand Strategy & Creative Consulting Deliverable: A comprehensive...
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Prepared for: Peak Motion 
Role: Brand Strategy & Creative Consulting Deliverable: A comprehensive brand audit and 90-day strategic roadmap, spanning 11 focus areas
The brief
Peak Motion is an athletic streetwear label built on a real idea — train in silence, progress without applause. The product backs it up: 220 GSM heavyweight fabric, an oversized fit that's market-right, a mountain mark that scales cleanly. What the brand didn't have was an honest picture of where the execution was matching that ambition and where it wasn't. This project delivered that picture, then turned it into a plan.
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Creatives on Contra have earned over $150M and we are just getting started