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New case study: Industrial IoT platform redesign with AI integration ⚡
Spent 5 weeks redesigning Lumicent’s industrial IoT platform. The headline change: cut alarm resolution from 4 taps to 1.
Started with a design audit that uncovered three UX failures burying the information operators actually needed to act. Mapped 3 personas (Technician, Risk Manager, Site Executive) and rebuilt the alarm, investigation, and home flows around how they actually make decisions under pressure.
AI assistant woven in at the right moments: contextual chat during investigation, daily brief on the home page, remedy suggestions at the point of alarm.
Very good results! How do you combine AI with your workflow to identify and prioritize the tasks that address the biggest problems first?
Putting the AI assistant at specific decision points, like remedy suggestions right at the alarm and a daily brief on the home page, feels much more useful than a generic chat box. Cutting alarm resolution from 4 taps to 1 is a strong result for operators working under pressure.
love this . amazing work. well done
Great job Ralph🎉
Great work
Incredible case study! Cutting alarm resolution from 4 taps to 1 is a huge UX win for industrial. Love how you audited and fixed those 3 UX failures. The map dashboard looks super clean. Going to read full case!
Cutting alarm resolution from 4 taps to 1 is a huge win for operators. Starting with an audit to find what was burying the key info is the right way to approach a redesign like this.
4 taps down to 1 for alarm resolution is a big deal when operators are under pressure. Love that it started with an audit.
This is cool man
Superb work, Ralph!
the red diamond alarms on that site map read instantly. curious how the remedy suggestions deal with being wrong though, does the technician confirm before anything runs or is it advice only?
Amazing!
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The Issue: The fund needed a website that could communicate trust and purpose to two very different audiences — students applying for grants and partner schools or influencers considering joining — while also showcasing past winners and guiding applicants through the process clearly.
The Solution: A multi-page website was designed with a warm, approachable visual identity using earthy tones, generous imagery, and clear information hierarchy. Each section — About, Past Winners, and How to Apply — was structured to reduce friction and build confidence, making it easy for students to understand eligibility and take action before the deadline.
Love how you're tackling trust + purpose for a $250K fund - that's a tough balance with two audiences. Communicating credibility for a student-led initiative across Canada is huge. Would love to see how you solved it!
New case study is live.
KARMAE is a contemporary fragrance house exploring the relationship between scientific precision and sensory experience. ASTER was developed as the softer side of the brand, combining a restrained visual identity with tactile materials, frosted glass, muted metallics and considered packaging details.
The goal was to create a cohesive brand experience where the identity, product and packaging feel like natural extensions of one another. Alongside the branding and packaging, I also developed the product visuals and final 3D renders in Blender.
A more in-depth look at the concept, design decisions and final applications can be found in the full case study.
Long story short, I really enjoyed bringing this one to life, especially exploring how material contrasts and subtle details could give ASTER its own character while keeping it connected to the wider KARMAE brand.
Beautiful presentation!! and love the product packaging!
Meet Keji 💗, a self-initiated UI/UX concept created for the girl who needs a growth companion.
The name, Keji draws inspiration from "Morẹ́nikẹ́jì", a Yoruba name associated with finding a companion. It can carry the joy of welcoming a precious child, especially after a long period of waiting.
That meaning inspired the heart of this project, the feeling of having someone to turn to as you find your way through life.
The rich burgundy and vibrant pink palette shows the confident, warm, and feminine personality I envisioned for the brand.
Keji imagines how AI could support everyday wellbeing and personal growth, while making room for the very human need to feel heard and understood.
#UIDesign #UXDesign #MobileAppDesign #AIProductDesign #Figma #ProductDesign
Rooting the whole concept in Morẹ́nikẹ́jì gives Keji so much heart, Grace. The burgundy and vibrant pink palette makes those dark screens feel warm and feminine, and that Talk to Keji prompt is such a gentle invitation to open up.
