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Concept exploration for Crown, part of the my full process
Strategy and positioning lock first
Then logo
Then the identity system
Then full delivery
Every phase is decided before the next one starts
Great work
Thanks dude
Nice work, Daniel!
Effortlessly beautiful yet minimal. 👍
strategy first is the only way tbh
beautifully done!
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I'm working on the brand identity of a learning & development brand and came up with this logo, then I did a cool animation 💫.
Nice one, Jose!
BLAIRE | Brand Identity & Packaging
Blaire was built around the idea of making a minimal brand feel distinctive without relying on excess.
The visual direction combines a restrained palette, confident typography and metallic packaging details to create something that feels clean and elevated, while still carrying enough personality to be recognisable.
Rather than treating the logo, packaging and supporting graphics as separate pieces, the identity was designed as one system. Repetition, scale and typography become part of the brand language, allowing it to stay consistent across both product and communication.
A closer look at some of the applications that brought the Blaire identity together.
Great job. I like it.
Some may call me crazy for spending money on these things, I call it for the love of keeping print alive. It was worth every penny.
Paper: Gmund Matt 92 (pic 1, 2) / Colorplan Pristine White (pic 3)
Finish, front: Silver chisel foil emboss
Finish, reverse: Silver foil blocking
Honestly? I SUPPORT THIS!! There's nothing like print design