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Late last year I jumped onto a project to help with the branding for Dawn, a company building a product around 24/7 therapy.
One of the concepts I explored was inspired by sunrise, using light and movement to create a sense of calm and clarity.
The logotype would react to the time of day, slowly fading as night drew in.
We ended up keeping a version of the logotype, but I still think this concept could have worked beautifully on the website, changing and reacting as you scrolled.
Even the D logomark followed the same idea, breaking down into segments inspired by a rising sun.
Always fun looking back at the ideas that never quite made it.
Damn! So good! 💛
Thanks dude
beautifully done.
Thank you
So goodddddd
Thank you :)
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Logo design exploration from the last few months.
Some locked, others discarded.
Benji & Belle - a family-founded children’s interiors and lifestyle brand creating thoughtful products for beautiful childhood spaces.
The brand brings together playful creativity, refined design, quality, and care- helping parents transform ordinary walls into joyful little worlds where imagination can grow.
The visual identity balances a friendly, expressive personality with a polished and trustworthy feel. Bright yellow, soft purple, and sky blue create a warm and playful colour system, while the distinctive wordmark makes the brand memorable across packaging, digital platforms, and future product categories.
Because childhood spaces aren’t just decorated—they’re where stories begin, personalities grow, and memories are made.
What makes a children’s brand feel truly memorable to you?
#BrandIdentity #KidsBranding #VisualIdentity #LogoDesign #ChildrensInteriors #BrandDesign
When thinking about an eyewear brand, the most obvious place to start would be the glasses themselves. For Leon Bergara, we decided to look somewhere else.
Italy was an important reference in the brief, and during the research process we came across the glass dome of Galleria Vittorio Emanuele II in Milan.
What interested us wasn’t reproducing its shape, but understanding what made it distinctive. Transparency, light, geometry and structure.
Those ideas became the starting point for the symbol.
To me, that’s what a good reference should do. It doesn’t tell you what to create. It points you in a direction and gives you space to find something of your own.
Full case: https://www.behance.net/gallery/205542723/Leon-Bergara
this logo is so beautiful, what a lovely brand identity.