Logo concept developed for a luxury athletic brand. They wanted a logo system that feels premium,...Logo concept developed for a luxury athletic brand. They wanted a logo system that feels premium,...
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Naveera Aftab
• Jan 10
Logo concept developed for a luxury athletic brand. They wanted a logo system that feels premium, sporty, and timeless — something you could imagine on athletic apparel, performance golf wear, accessories like gloves, ball markers, water bottles, stickers and hats. They were looking for something that leans toward clean lines and simplicity with a subtle sense of heritage — classic, but with a youthful twist. What are your thoughts on it?
Brand DesignLogo DesignTypographyAdobe Illustratorlogobrandinglogodesigner
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Sabrina's avatar
Sabrina Polanco logo
Sabrina Polanco
max
• Jan 21
The photography style works so well with the rest of the branding
Naveera's avatar
Naveera Aftab
• Jan 21
Thank you for the appreciation. I just saw your work and I love it!
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Rishi Bajpai
• Jan 10
It's very amazing for a luxury athletic brand. In general, it doesn't feel sporty.
Naveera's avatar
Naveera Aftab
• Jan 11
Well, true. But that is what they wanted, they didn't want it to look too sporty, the image they wanted to portray leaned more towards country club, and collegiate.
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