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Luis Vask
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Luis Vask

Brand Systems & Visual Identity

    $100k+
    Earned
    14x
    Hired
    4.9
    Rating
    790
    Followers
Followed by Daniel G B, Mason P, and Kraig M

Caracas, Venezuela

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Caracas, Venezuela

⁕ Full Brand Identity for Trace™ One of the project's greatest challenges was creating an identity that is instantly recognizable and inspires investor confidence, while balancing a futuristic aesthetic with the sense of reliability intrinsic to the brand's values. The core concept draws inspiration from the cosmos and the brand's drive to transcend boundaries; no matter the distance, the delivery is guaranteed. We translated this visually through patterns forming paths that lead to a destination, a motif that extends to every corner of the visual language.
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Cover image for Visual Identity Design for SORIN
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