1286 CRAFT | Premium Cycling Apparel & Jersey Design Collection
An original collection of four premium cycling apparel concepts by 1286 CRAFT, combining contemporary sportswear design, distinctive brand identity, and performance-inspired graphics.
The collection features four unique creative directions:
VELOCITY NOIR — Luxury black and silver aerodynamic graphics inspired by speed and precision.
CHROMATIC VELOCITY — Bold cobalt blue and neon-lime racing aesthetics with dynamic geometric patterns.
AERO HERITAGE — Sophisticated burgundy and champagne tones blending classic cycling culture with modern fashion.
TERRAIN ZERO — Contemporary burnt-orange and graphite designs featuring abstract topographic patterns.
Each concept showcases coordinated front and back cycling jersey mockups, original graphic systems, refined typography, and carefully developed color palettes.
This independent creative project explores cycling jersey design, sportswear branding, apparel graphic design, visual identity, and creative direction, demonstrating how distinctive graphics can translate into premium performance fashion.
I draw logos by hand, then build everything around them: the brand, the website, the store. Lately I also make product films and ads with AI.
Recent work: an RY monogram and site for a Koreatown law firm, a winged W for a defense firm, and my family's golf eyewear brand, from the mascot to Shopify.
Starting a brand, or have one that doesn't feel like you yet? Show me what you're building.
The logo-led system reads tight because the wordmark sits clean in the negative space instead of fighting the emblem — when a brand has that kind of restraint, the Shopify store usually carries the same hierarchy into the product grid and checkout without inventing new rules....
What if the Old Masters designed sportswear?
While taking part in the Recraft contest, I started thinking about how to mix classical painting with modern brands. I experimented with 18th–19th-century oil painting aesthetics and thought: why not take this idea further and create an entire sportswear brand around it?
Classic art, modern athletes, contemporary fashion. A little unexpected? Maybe. But that's what makes it fun! So, I created a sportswear brand concept that brings these two worlds together. The result is right below 👇
KON is a denim and streetwear label for people who live in hip hop and care how things are made. For Inktober’s final stretch, I took its hand mark through four ink passes, from a fine line to a heavy stroke to a dry brush. Each one sits on the last, the way cloth gets dipped again and again until the color holds.
Swipe to see the passes, then the mark out in the world on denim.
The full KON case study is coming soon.
Which part of your process do you repeat until it hits? Show me yours.