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SaaS Financial Model — a dynamic, fully editable model with 161 formulas across 4 tabs (Assumptions, Monthly, Unit Economics, Dashboard). Drives ARR, MRR, burn, runway, LTV/CAC, gross margin, and payback live from a single set of inputs. The kind of system founders use to make real decisions, not guess.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Just wrapped a SaaS landing page for an AI infrastructure platform — and this one was a different kind of challenge.
The product is genuinely complex. Neural network deployment, smart model routing, enterprise security, cost analytics. The kind of thing that takes 20 minutes to explain in a call — but needs to land in 10 seconds on a page.
The brief wasn't "make it look cool." It was: get skeptical engineers and technical founders to stop scrolling, understand what this does, and want to try it.
So we built the page around how that buyer actually thinks. Credibility before features. Show the product working, don't just describe it. Answer the "how long does setup take" question before they have to ask. Put social proof right before pricing, where doubt is loudest.
Every section has a job. Together they move a visitor from "what is this" to "let's talk" without a single wasted scroll.
If you're building an AI product, a SaaS tool, or anything where the sales cycle starts on a landing page — this is the kind of work I do.
Happy to take a look at what you've got and tell you honestly what's working and what isn't.
Coffee Shop Performance Dashboard
Created an interactive business intelligence dashboard in Excel to analyze coffee shop operations. Tracked over 149K orders to uncover key insights, including peak sales hours, top revenue-generating items, and location-wise sales metrics.
149K orders analyzed and the peak hour insight at 10 AM is so actionable — that's exactly the kind of detail that helps a business owner make real decisions. The color theme matching the coffee brand is a nice touch too!
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