Dark version wins for me, the contrast makes soonafter pop so much more against that gradient. Curious what tipped you into testing both instead of just trusting instinct, was there client pushback on an earlier direction?
Twenty-five years of credits, finally on a website that looks the part.
Just take a look at what kind of web we create ✨👇
Reflection of the brand history with taste, precision, and premium branding.
Scroll responsibly: https://productionportugal.com 😉🔥
NOIRÉ is a premium café brand built around a simple idea:
Great coffee should feel like a moment of pause, not another part of the
routine.
The project explores a complete visual identity, packaging
system, takeaway cups, coffee bags, tote bags, menu design, café applications and lifestyle campaign direction.
Instead of relying on the usual loud coffee aesthetics, I
built NOIRÉ around deep charcoal, warm ivory, soft graphite, refined
typography, subtle botanical illustrations and quiet editorial compositions.
The visual language is intentionally dark, tactile, and understated - giving every touchpoint the feeling of a slow morning, a quiet table, and coffee worth taking your time with.
From the cup in your hand to the café around you, every detail was designed to make the brand feel like a ritual.