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Exploring how a visual identity can evolve into a cohesive digital experience for 1286 CRAFT.
This concept brings brand identity, typography, color, layout, and UI components together into a structured desktop-first design system. The experience was developed across responsive web layouts with a focus on clear hierarchy, consistency, interaction, and an editorial visual direction.
Designed in Figma and brought to life with Rive, the project explores the transition from brand foundation to design system to an interactive digital experience.
1286 CRAFT — Identity → System → Experience
#BrandDesign #UIDesign #UXDesign #WebDesign #InteractionDesign #Figma #Rive
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