Sana Yaqoob - Brand Designer | Contra
Work by Sana Yaqoob
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Sana Yaqoob
Digital, Brand & Product Designer | PS · Figma · Rive · AI
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New to Contra
Sana is ready for their next project!
Followed by
Bram D
,
Alejandro M
, and
Yev L
Karachi, Pakistan
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Karachi, Pakistan
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Character and gamification system exploration for a playful football training app. Designed as one connected visual world: Winko, an expressive football mascot; Timmy, a friendly practice-timer character; a progressive streak system; and a matching set of journey-map icons and interaction states. The concept focuses on character consistency, progression, motivation and app-ready visual storytelling — creating a system that can extend across UI, motion and future interactions. Character Design • Gamification • UI System • Motion Direction 1286 CRAFT
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A bold graphic design exploration for 1286 CRAFT, built around expressive typography, editorial layouts, poster design, and experimental visual composition. The project combines strong typographic hierarchy, layered textures, geometric elements, and high-contrast graphics to create a distinctive campaign system. Each composition was designed to work as part of one cohesive visual language while maintaining its own energy and character. Graphic Design • Typography • Poster Design • Editorial Design • Art Direction
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An experimental graphic design composition exploring bold typography, editorial layouts, print-inspired textures, and layered visual storytelling. Created for 1286 CRAFT, the piece transforms raw ideas into expressive forms through scale, contrast, composition, and unexpected type treatments.
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A bold poster series exploring typography, scale, contrast, and experimental composition for 1286 CRAFT. Each piece uses expressive type, halftone imagery, raw print textures, and unexpected graphic forms to turn simple ideas into strong visual statements—creating a cohesive graphic design system with its own rhythm, attitude, and identity.
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