Can a brand feel elevated and handmade at the same time? For this homeware brand, the patterns ar...Can a brand feel elevated and handmade at the same time? For this homeware brand, the patterns ar...
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Can a brand feel elevated and handmade at the same time?
For this homeware brand, the patterns aren't just decoration. Drawn by hand with a pencil texture, inspired by wood grain, sand, and natural fiber, then digitized into a system that scales without losing that organic quality.
When a brand is born to turn everyday objects into rituals, the identity has to FEEL that way too. Not just look it.
When you see something handmade in a brand, does it make you trust it more or less?
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Mahmudul's avatar
Brilliant Work
Koushik's avatar
Super work
Kabir's avatar
Split Creatives logo
I think it builds more trust. The handmade details make the brand feel more real and personal without trying too hard.
Boluwatife's avatar
I really love how this turned out. The overall aesthetic is exactly right. Was this a passion project or actual client work?
Umar's avatar
Branding 😍
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