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What if one of the best examples of retro-futurism wasn't a brand, but an album concept?
Whenever I think about this aesthetic, I always come back to my queen 🥰 Dua Lipa's Future Nostalgia.
She did her investigation, as an art and architecture lover she made an album in which she imagined the future through the lens of the past. Chrome finishes, rounded typography, retro cars, optimistic color palettes, postmodern architecture, and cinematic visuals all came together to build one iconic and consistent universe.
Future Nostalgia reminds me that a strong identity is really about consistency across every adaptation.
I'm curious...
Is there another album or artist whose visual world feels just as cohesive from a branding perspective?
These are fun, I think to me this feels more like Nu-Disco maybe some Italo/pop , which are both definitely in the retro space in terms of artistic direction, I say this without having heard dua lipa's music, just speaking on the visual sense. If you are familiar with Chromeo, I...
Wow! I had no idea about the Incredibles, that's such a good analysis
yeah, if you haven't seen it yet, make sure you do! On top of being a great movie, the art direction on it is super solid, including the music, it really captures the vibe of the era I thought!
And to answer your question about music artists with strong visual concepts, I can think of quite a few, not necessarily in the futureretro space, but incredible unique art direction. Let's start with Kavinsky , his unique sound and his graphic persona come alive on every album,...
That's so cool! I Absolutely love the artwork from Tycho, they have a very defined visual system
Yeah Tycho is super talented!
I also just read that unfortunately Kavinsky passed away today too. Super talented dude as well, RIP 😢
I just heard! So sad honestly ðŸ˜
The GTA Vice City aesthetic! So cool.
Hahahah that's one way to say it! Exactly
I never thought about it this way, but it's a great case study for building a cohesive visual language.
It is 100%!!
Amazing! 🙌
On which u r working
• Jul 30
nice work
Nice Design
That chrome hand and lipstick goes wild, love it!
Nice Job
I always think of Chromeo when I think of a band that embodies retro-futurism!
Great ideas
As a Brazilian designer, I'd recommend checking out the work of Brazilian architect Oscar Niemeyer. He was a genius of Brazilian modernist architecture—it gives off total modern nostalgia!
Yeees! I absolutely love his work!
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• 1d
digital artwork on chrome nostalgia
I love a good dystopian aesthetic and Severance has been nailing it lately. Season 2 Episode 7 especially caught my eye with several items designed by legendary industrial designer, Dieter Rams. The retro-futurism feels timeless yet trapped.
