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A few mascotte tests that sadly will never see the light of day. Client decided to stick to "normal" branding. 😭
I would buy from this store 😊 only bc of the logo!
It is certainly their loss! This would've been such a memorable mark. Love it :D
Sadly I am starting to feel that most of my best work never makes it live because some clients are not brave enough ;.; or i am bad at convincing people. probably both
Haha, I truly wish this was not relatable. x)
So cool and cute 😍
The client really missed out on this one. That mascot with sunglasses is full of personality and charm
This is 10/10 incredible. Their loss for sure!
A sad day for happy doggos :(
there's a special place for the "unwanted" logos and brands that were indeed winners.
I second what @Last Monday Studio said: definitely their loss, and I hope you're able to either sell this to another brand or create something similar, because I feel like this doggo definitely needs to see the light of day somehow, not just on Contra (although thank you so much for sharing!)
I hate when that happens 😩 how can anyone say no to these guys?!
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Just launched a recent brand identity project that I successfully completed for CTRL+SHIFT.
Ctrl+Shift is a brand identity project crafted for a forward-thinking platform operating at the intersection of creative technology, culture, and media. Through events, talks, content, and community, the brand brings together artists, builders, and technologists to explore creative intelligence, generative storytelling, and coding as cultural expression.
Editorial and confident, the identity is unapologetically creative-first—slightly irreverent, opinionated, and culture-forward. Designed to feel like a living platform rather than a campaign, the visual language leverages glyph dithering, color halftones, 3D ASCII graphics, and surreal soft sci-fi imagery. Anchored by a pitch-black foundation with vibrant color tints as accents, the system creates a bold yet sophisticated presence for a community built around curiosity, craft, and future-facing creativity.
You can see full project presentation here.
Feel free to like, comment and follow, kindly appreciated.
This identity for CTRL+SHIFT is a masterclass in high-end positioning. Using 3D ASCII and glyph dithering creates that "editorial and confident" feel that moves far beyond basic decoration.
It’s a perfect example of using strategic clarity to build a living platform rather than...
Worked on a full identity and website for a meditation teacher recently.
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