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The network for creativity
Join 1.25M professional creatives like you
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Creatives on Contra have earned over $150M and we are just getting started
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Which cover for a new case study do you like more?
19 voted
40%
29 voted
60%
48 votes
Closed
Really inspiring work!
Wellix two homepage directions. Which one would you pick?
Wellix is an AI tool that reads health records and explains them in plain language lab results, scans, and charts turned into something a person can actually understand without a medical background.
Same brand, same palette, same illustration just two different ways of arranging the hero.
Which one would you go with, A or B? Drop a comment I'd like to hear which one lands better for you.
60 voted
61%
39 voted
39%
99 votes
Closed
Version. A does the job
Calibration as a moment of realization.
For Nibu, we made "learning the environment" a core part of the brand experience.
High-grain visuals. Deep shadows. A soft, warm glow. The interface tells you that the air is being sensed before the first data point even hits the screen.
Clarity beats polish.
"Clarity beats polish" shows in the calibrating screen especially. Telling the user the air is being sensed before the first reading builds trust in the wait instead of making it feel like a loading bug.